Samsung’s Galaxy S21 to hit market this month

New Delhi, Jan. 15: Samsung said it will bring its new lineup of flagship Galaxy S21 smartphones to the Indian market by the end of the month, with prices starting Rs 69,999, intensifying competition in the premium segment.

Samsung, which competes with Apple and OnePlus in the premium segment in India, said customers can pre-book all three variants— Galaxy S21 Ultra, Galaxy

S21+ and Galaxy S21— from Friday.

"All the three devices are hyper fast 5G ready and are powered with Samsung's own Exynos

2100 chipset. Consumers can pre-book Galaxy S21 Series starting January

15 across Samsung's Exclusive Stores and retail stores and on Samsung.com and leading online portals," it said in a statement.

The Galaxy S21 will be priced between Rs 69,99973,999, Galaxy S21+ for Rs

81,999-85,999 and the Galaxy S21 Ultra will retail for Rs 1,05,9991,16,999.

"We are living in a mobile-first world, and with so many of us working remotely and spending more time at home, we wanted to deliver a smartphone experience that meets the rigorous multimedia demands of our continuously changing routines," said T. M. Roh, president and head of mobile communications business at Samsung Electronics.

The Galaxy S21 features a 6.2-inch display, 10MP front and triple rear camera, 8GB RAM, 128GB/256GB internal memory and 4000 mAh battery. The Galaxy S21+ features a larger 6.7-inch display and 4800 mAh battery.

The Galaxy S21 Ultra features a 6.8-inch display and 5,000 mAh battery.

Samsung is introducing support for its S Pen on the Galaxy S series in the Galaxy S21 Ultra.

The S Pen allows users to draw, take notes, edit photos and sign documents on the screen itself. Users will be able to use an existing S Pen from a Galaxy Note/Tab.