W Y K Koo

As Hyundai cel­e­brates 20 years in In­dia, we speak to the MD and CEO of Hyundai In­dia on the com­pany’ s past, present and fu­ture

Evo India - - News -

These 20 years have been a great jour­ney and a big mile­stone for Hyundai in its global op­er­a­tions. In such a short span we have be­come the largest au­to­mo­bile ex­porter and the sec­ond largest car man­u­fac­turer in In­dia with sales of over 4.7 mil­lion vehicles in the do­mes­tic mar­ket and ex­ports of over 1.6 mil­lion vehicles. Hyundai In­dia is a very im­por­tant part of HMC’s global op­er­a­tions. Our learn­ings here are help­ing us make key de­ci­sions at a global level and in other emerg­ing mar­kets. This is my third stint with Hyundai In­dia. It gives me im­mense plea­sure and a sense of pride to cel­e­brate this mile­stone. With this mile­stone, we want to be­come the most loved and trusted brand in In­dia. We aim to of­fer cus­tomers a bril­liant ex­pe­ri­ence through Hyundai prod­ucts and ser­vices. Over 20 years, Hyundai has had sev­eral suc­cesses to its credit in In­dia. Defin­ing mo­ments like the launch of the Santro, which was a gamechanger. A to­tal of 18.5 lakh Santros were sold in do­mes­tic and ex­port mar­kets. Hyundai is the only car­maker in In­dia to win 4 In­dian Car of The Year (ICOTY) awards of which three are in a row in 2014, 2015 and 2016. The Grand i10, Elite i20 and Creta have re­de­fined their re­spec­tive cat­e­gories. Hyundai was the first com­pany to in­tro­duce the MPFI and CRDi tech­nol­ogy in In­dia. Hyundai is com­mit­ted to in­tro­duc­ing two new prod­ucts in In­dia ev­ery year till 2020. We grew 16 per cent last year while the in­dus­try grew at 8 per cent. We will con­tinue to win the cus­tomer’s trust and will ser­vice this mar­ket with the momentum that we have al­ready built. Over the next two decades, apart from be­ing a great place to work, we want to be­come a more trusted, loved and a more pre­mium brand. It is also a big mile­stone for you since you were on the launch team 20 years ago. HAT DOES THE 20 year mile­stone mean to Hyundai ? How is In­dia seen in the group in the global scheme of things? Look­ing back, what would be the key milestones? You’ve taken 20 years to reach the five lakh sales mark. What are your pre­dic­tions for the next 20 years? We are the third largest au­to­mo­bile mar­ket for Hyundai af­ter China and

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