Hindustan Times (Amritsar)

Bitonic, Aayuv in Nasscom’s list of top innovative startups

- Aakanksha Ahuja and Prasannata Patwa aakanksha.a@livemint.com ■

THE STARTUPS WERE CHOSEN FROM THE MORE THAN 420 APPLICATIO­NS THAT NASSCOM RECEIVED THIS YEAR

NEW DELHI/BENGALURU: Software lobby Nasscom on Wednesday named the top 10 startups that use innovative technology across sectors like healthcare, architectu­re, human resources and real estate in India, as part of its Emerge 50 2018 Awards.

The 10 startups are chatbot platform Bitonic Technology Labs Pvt Ltd, healthcare startup Aayuv Technologi­es Pvt. Ltd, GIEOM, a banking software provider, people analytics startup Infeedo, pharma supply chain platform Medicea Technology Solutions Pvt. Ltd, virtual reality product company SmartVizX, homeland security applicatio­n Staqu Technologi­es, SaaS platform Synup, supply chain management firm Tagbox Solutions Pvt. Ltd, and mixed reality hardware startup Tesseract.

These were chosen from the more than 420 applicatio­ns, including startups working in the field of robotics, mixed reality, natural language processing and software solutions, which were received this year by Nasscom.

“What differenti­ated these 10 start-ups were their business aspects, which were strong in terms of customers and revenues. They were focused on their capabiliti­es, use cases, go-tomarket, approach to acquiring customers and marketing them- selves as compared to start-ups last year,” Atul Batra, chairman of the product council at Nasscom, said over phone.

The startups were evaluated by a pool of industry veterans, including Aakanksha Sharma, vice-president at IvyCap Ventures, Alok Mittal, co-founder and chief executive officer at Indifi Technologi­es, Bala Girisaball­a, president at startup accelerato­r Techstars, and Anil Joshi, managing partner at Unicorn India Ventures.

The jury assessed the startup applicatio­ns on the basis of factors such as innovation impact, product offering, business excellence and addressabl­e market among others, said Batra.

“More and more companies are going vertical in terms of health-tech, fin-tech and agritech. As opposed to trying to claim too much, they are focused on very specific use cases,” he said.

More than 70% of startups applicatio­ns belonged to the B2B segment. There is a gradual and expected rise in B2B startups as compared to consumer internet or B2C every year, said Batra.

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