Ramdev’s new fashion line: Coats to langots

Next year, we will be making a foray into the textile (sector) on a big scale. People are only talking about jeans but we plan to make the complete range including kurta pyjama, saree, coat and langot.

INDORE: Yoga guru Ramdev announced on Saturday that his Fast-Moving Consumer Goods (FMCG) company, Patanjali, will now venture into the textile sector and manufacture apparel from ‘coat to langot (undergarment)’.

“Next year, we will be making a foray into textile on a big scale. People are only talking about jeans, but we plan to make the complete range including kurta pyjama, saree, coat and langot,” he said while addressing the gathering at the inaugural session of Global Investors Meet in Indore.

He claimed that his 10-year-old company was growing at a rate of 100%whileotherFMCGfirmswere registering single-digit growth.

Ramdev left the audience in splits by taking a dig at some of the top industrialists present on the dais and his rival companies.

Taking a jibe at Hinduja Groups’ GP Hinduja, the yoga guru said, “He gave a long lecture but did not say how much he will invest”. RAMDEV, yoga guru, Patanjali founder

Ramdev, who took to the stage right after Sun Pharmaceutical chairman Dilip Shanghvi, said his aim was to help people save thousands of crore that they spend on medicines. Then looking at Sanghvi he said, “This (statement) is not meant to target you”.

The yoga guru also trained his guns on senior state government officials, stating that the principal secretary (industry) had allocated only 40 acres land for an upcoming Patanjali plant in Pithampur. “We need more land for our plans. We are used to playing kabbadi in 40 acre.”