Lamborghini launches Urus SUV in India at ₹3 cr
MUMBAI: Italian luxury carmaker Automobili Lamborghini S.p.A. launched its Urus sport utility vehicle (SUV) in India on Thursday — with the underpinnings of a sports car, it’s thought to be the world’s fastest SUV and priced at ₹3 crore (ex-showroom, Mumbai).
It is the second SUV launch in India by the Bologna-based company. The Urus is built on the Volkswagen Group’s MLB EVO platform, which is shared by the Audi Q7, the Porsche Cayenne and the Volkswagen Tourarg, among others.
It is powered by a 4.0-litre, twin-turbo V8 engine that makes 650hp and 850Nm of torque.
It has an eight speed automatic gearbox and can reach 100km/hour in 3.6 seconds. Its top speed is of around 305km/ hour.
The Urus competes with the Bentley Bentayga, Porsche Cayenne Turbo S and the Range Rover LWB SV Autobiography.
India is a strategic market for Lamborghini in terms of future growth volumes, said Sharad Agarwal, head, Lamborghini India.
“India is one of the first few markets in the world where the Urus is being launched. Given the advantages this car brings, our India sales volumes should rise threefold by 2019, after the model is more easily available,” he added.
Like other Lamborghinis, the Urus will be imported to India via the completely built unit route, with no plans for production or assembly in India, said Andrea Baldi, general manager of the Asia Pacific region at the firm.
To maintain exclusivity, all Lamborghini cars are manufactured at the company’s Bologna plant, he added.
Terming the model “a complete game changer” for Lamborghini, Baldi said India plays an important role in Lamborghini’s global decision making, adding that an SUV was the right call since customers desired the performance of a sports car coupled with the driveability and versatility of an SUV.