Style commandments for post-pandemic era
Given the extended period of lockdown, our Instagram feeds are bombarded with live chats featuring fashion designers and other experts from the industry, who discuss eco-conscious style, the importance of upcycling and ethical production practices. Echoes of responsible shopping, repeating and saying no to fast fashion have resonated on TV debates and editorial spreads, of late. Considering fashion is one of the biggest sources of pollution, we got designers to sum up the key commandments for the post-pandemic world so that one can exercise caution without skipping a style beat.
Thou shall try to incorporate trans-seasonal fashion
“I will make and buy clothes which are not periodical, but stylish, relevant and ethical through seasons and across the globe,” says designer Shruti Sancheti.
Thou shall not waste any piece of fabric or outfits, will upcycle, recycle and repeat it
”People should invest in one good thing and use it optimally. As a brand also, we will invite people to bring their vintage/ heirloom ensembles which we can upcycle/restore so that one can use them keeping in mind the current trends,” says designer Pallavi Mohan of label Not So Serious.
Thou shall appreciate artisanal value
“The pandemic will allow humanity to reset its values, learn to become mindful of their fashion choices and invest in meaningful, sustainable and handcrafted products. Local, artisan-made products, fashion choices and crafts will experience a renaissance,” says designer Prerna Rajpal.
Thou shall create an eco-conscious chain
”Consumerism would respond positively to sustainable efforts. Individuals would be passionate to know the process of the supply chain and operations. We will make efforts to protect our environment and use natural resources sustainably,” share designer duo Sukriti and Aakriti.