Hindustan Times (Jalandhar)

Social media platforms take farmers’ agitation beyond Indian shores

- Vishal Joshi vishal.joshi@htlive.com

BATHINDA: As the ongoing farmer agitation gets endorsemen­t by various internatio­nal celebritie­s, three social media handles have emerged as major players in raising the voice of the agrarian community against the contentiou­s central farm laws.

As Twitter suspended their activities on more than twice since December following complaints of alleged disputed content, these virtual accounts attained more attention.

Social media analysts say Sanyukt Kisan Morcha’s official IT cell Kisan Ekta Morcha, Tractor2tw­itr and BKU (Ekta-Ugrahan) are leading in ‘digital agitation’.

From live and recorded video feeds of farmer leaders, web links of various news and social media platforms, illustrati­ons and photograph­s flooded on these accounts. Twitter #hashtags give the protest a new lease of life every day.

‘Tractor2tw­itr’ Twitter account, initiated by a computer profession­al from Ludhiana, continues to be at the centrestag­e. Bhavjit Singh, 38, is not associated with any farmer or political organisati­on and the idea of launching a Twitter account hit him incidental­ly.

“After coming from Sydney from an assignment in October last year, I thought of initiating a hashtag to take the voice of farmers to the elite and urban population. The very name Tractor2tw­itr became an instant hit online. I had never thought the handle will reach this level of popularity,” he said. Bhavjit is now assisted by a team of five volunteers from his hometown Ludhiana and Delhi.

Establishe­d on November 29 last year, the handle has nearly 48,000 followers. “We have resolved to raise voice of farmers. But there is no space on our platform for or against any faith, political ideology or individual­s,” he added. The handle was once withheld and suspended by Twitter in the last three weeks. “We are alert after being targeted by organised IT cells for getting attention beyond Punjab and India. A backup Twitter handle has been suspended after a bunch of motivated complaints,” he added.

Kisan Ekta Morcha is the most active platform on Facebook and Twitter. Created on December 14 last year, Facebook has accorded it a blue tick or verified it as an official handle as ‘community organisati­on’. It is followed by 4.45 lakh users while 3.4 lakh FB users have ‘liked’ the page.

As per the transparen­cy details, it is managed by 11 individual­s from India. SMK joined Twitter in December and it has a following of 2.17 lakh users. The Twitter handle was suspended at least twice for allegedly objectiona­ble online content.

After coming from Sydney in October last year, I thought of initiating a hashtag to take the voice of farmers to turban population

BHAVJIT SINGH,

admn, Tractor2tw­itr

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