Hindustan Times (Lucknow)

Hindustan CocaCola aims $2.5billion revenue by 2020

- Sounak Mitra sounak.m@livemint.com ▪

New Delhi

Hindustan Coca-Cola Beverages Pvt Ltd, the largest bottling unit of US-based beverages maker the Coca-Cola Company in India, on Monday said it aimed to hit $2.5 billion (₹16,127 crore at Monday’s exchange rate) in revenue by 2020. For the year ended March 31, 2017, revenue stood at ₹9,472 crore, the company said in a statement.

The company will manufactur­e and sell a wide range of beverages from value to premium and modify its operating structure, according to the statement.

“The company is also apportioni­ng more resources to its frontline and field – both financial and human. This includes the setting up of the premium division to service customer requiremen­ts around niche and premium beverages – smartwater, frozen fruit desserts, mixers and tonic water etc and amalgamati­ng the existing Alternate Beverages Division to the mainstream distributi­on system,” the statement added.

By 2020, Hindustan Coca-Cola plans to add one million new outlets. At present, its products are available at two million outlets across 25 states in India.

Hindustan Coca-Cola, which shifted its corporate headquarte­rs to Bengaluru from Gurgaon earlier this year, said it will operate under seven zones, instead of five at present, and focus more on sales and supply chain. To do that, the company will move to a leaner corporate office and allocate resources to strengthen sales and supply chain, it said.

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