AKRAM, LAXMAN, KLUSENER JOIN CRYPTO CRICKET PLATFORM

NEW DELHI: The Singapore headquartered blockchain-based platform Cricket Foundation, has roped in around 120 partners from the cricketing eco-system that includes former greats like Wasim Akram, VVS Laxman and Lance Klusener as they launched first NFT of its kind named “CricketCrazy.io”.

The crypto-currency, which is fast gaining popularity in western market is now set to enter the cricketing space with ‘Cricket Foundation’ which claims to have 50,000 users even before launch, and is complemented with over 60,000 followers on social media.

The Cricket Token (CRIC) was successfully listed on Indian and international crypto exchanges in the last week, with a market cap of over $200 million. ‘CricketCrazy.io is the world’s first NFT (non-fungible token) marketplace exclusive for cricket.

Co-founder Atul Srivastava said the NFT marketplace will soon launch gamification experiences to fans and users besides creating a platform for fan engagement. Former India wicketkeeper Parthiv Patel said it is a novel way to engage with fans.

Former India Test cricketer and co-founder of Cricket Foundation, Parthiv Patel, said: “It is a novel way for us to engage with our fans, CricketCrazy presents a unique digital offering to cricketers and franchises to enhance their reach as well as the relationship with fans by giving them a sense of belonging, involving them in community decisions, and keeping them engaged with the game.