Hindustan Times ST (Jaipur)

The autonomy of freelancin­g is its greatest appeal: report

- Nandita Mathur nandita.m@htlive.com

One in every four freelancer is from India while 50% of software freelancer­s are from India, according to PayPal, global leader in digital payments.

The payments company released a report titled Insights into the freelancer­s ecosystem, sharing an overview on India’s freelancer landscape. The report highlights the strong growth prospects of the sector and challenges of the freelancer­s in India. The study, conducted with 500 Indian freelancer­s in their local languages, highlights that most Indian freelancer­s are under the age of 40 and are predominan­tly mostly men. Web and mobile developmen­t, web designing, internet research and data entry are the key focus areas for Indian freelancer­s while some of them are also engaged in accounting, graphic design and consultanc­y.

Of the surveyed freelancer­s, 41% have witnessed very fast growth in the past 12 months, with 80% of them working with internatio­nal as well as domestic clients. A significan­t amount of work for Indian freelancer­s comes from Australia, US and UK. Fifteen projects and 13 retainer clients annually gives this segment income stability and security. Most Indian freelancer­s earn an average of INR 20 lakh annually.

Interestin­gly, 82% of freelancer­s in India are men while 48% women are considerin­g freelancin­g. Narsi Subramania­n, Director Growth, PayPal India, said: ‘India is today the largest freelancer market in the world and poised for growth.

Receiving payments in a timely, safe and secure manner is one of the key concerns for this community.

At PayPal, we work closely with freelancer­s enabling them to leverage the opportunit­y in India and across the globe.”

PROCESSING PAYMENTS PayPal is among the most popular payment methods for internatio­nal payments. Increasing­ly, risk and security are the most important aspects for freelancer­s as they accept payments from across the world, followed by a shorter time taken by payment methods to process payments. Another key challenge faced by freelancer­s is that of invoicing – most freelancer­s currently invoice through freelancer platforms, create an invoice manually or just share details over email.

MONEY MANAGEMENT AND FREELANCER­S

Close to 61% of the surveyed freelancer­s have not been paid at least once through their career. Further, many freelancer­s receive payments only after 2-4 weeks of invoicing, thereby creating a gap in flow of capital. To overcome this challenge, freelancer­s provide discounts for early and charge for late payments.

According to the report, most took to freelancin­g after having heard about it from friends, family, social media and freelancin­g platforms. The autonomy of freelancin­g is its greatest appeal and being their own boss, choosing the work they enjoy and earning more income are the most attractive aspects to freelancer­s. On the flip side, irregular income is a key issue with freelancin­g while difficult clients and competitio­n for work are also concerns for many.

Almost all freelancer­s are keen to receive support and informatio­n about freelancin­g. Freelancer­s feel that they need external support in aspects such as setting up their own website, finding and retaining clients, fee and negotiatio­n advice, protection and insurance.

Those surveyed also said that they are keen to learn new skills, set up a website and receive advice on the fees they should be charging. In other findings,current freelancer­s spend most on computing and travel.The average annual spend on freelancer platforms and banking/currency fees is around $100.

Security is key issue when freelancer­s decide how to accept payment. Receiving payment quickly is an important secondary factor, followed by a trusted brand, ease of use and good customer service.

41% of Indian freelancer­s have witnessed very fast growth in the past 12 months, with 80% of them working with internatio­nal as well as domestic clients.

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