Concept Future S designed in India launched

GREATER NOIDA: MARUTI SUZUKI WILL START WORKING ON THE CONCEPT FUTURE S BASED ON RESPONSE FROM CUSTOMERS

Maruti Suzuki Indian Ltd, the country’s largest car maker by volumes, unveiled its new concept known as Concept Future S which will translate into a compact hatchback car.

The design for the new concept has been developed entirely in the research and development facility in India. The Concept Future S will be the second car after Vitara Brezza (a compact sports utility vehicle or SUV) to be designed entirely in India.

Maruti Suzuki first showcased its concept future in 2004 which translated to Swift (a hatchback).

“Compact is the natural choice of India’s car customers. Compact needs a fresh design language, one that is bold, confident and dynamic. Our designers have created this brand new design, aggressive on the outside, and bold and inviting interiors. Nothing like this has ever been attempted before on a vehicle this size. Concept Future S will define the next generation of design for compact vehicles in India,” said Kenichi Ayukawa, managing director and CEO, Maruti Suzuki India Ltd.

“With its unique aggressive stance and posture and bold and exciting interiors, Concept Future S is set to redefine compact vehicle design in India. Designed in-house by Maruti Suzuki, Concept Future S epitomizes the next level of design evolution in terms of proportions, body sculpting and stimulating fusion of bold patterns and superior accent colours,” the company said in a press release.

Maruti Suzuki will start working on the Concept Future S based on the response the company elicits from potential customers.

The Delhi-based car maker has incorporated certain attributes of a compact SUV in the new concept as the company thinks growth in sales in the passenger vehicle segment will be driven by the utility vehicle segment.