Hindustan Times ST (Jaipur)

Apple, Google, IBM CEOs head to China amid global trade war worries

- Bloomberg feedback@livemint.com

Leaders of Apple Inc., Google and other US technology giants head to China this weekend to pursue a familiar goal: To do more business in the world’s most populous nation. The effort has had mixed results, at best, in the past.

With a trade war brewing between the world’s two largest economies, the goal has gotten loftier still.

Tim Cook, chief executive officer of Apple, Sundar Pichai, CEO of Google, and Ginny Rometty, head of IBM, are scheduled to attend the China Developmen­t Forum, an annual gathering that helps Western corporatio­ns build relationsh­ips with the country’s government officials.

Cook is co-chairing the event this year, and Apple has the most at stake in China among US tech companies. Its iPhones and other gadgets have sold well in the country, but revenue from the region fell in Apple’s last fiscal year. The Cupertino, California­based company has also been criticized recently for relocating the data of Chinese iCloud users to state-controlled server farms.

Last year, Internatio­nal Business Machines Corp. announced a deal with Chinese company Wanda Group at the forum. The deal was meant to help IBM expand in the country’s cloud market, though Caixin reported recently that Wanda would stop working with the US company.

Google pulled out of mainland China in 2010 over government censorship of its search results. The company has been trying to return in recent years, but has made little progress.

These hurdles will only get higher if a trade war erupts between the US and China. On Thursday, President Donald Trump ordered 25% tariffs on at least $50 billion of Chinese imports, including informatio­n and communicat­ion technology. He also accused China of stealing intellectu­al property. China responded with its own duties on some US imports.

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