Hindustan Times ST (Jaipur)

Startup to use artificial intelligen­ce to deliver hyperlocal info on farming

- Anirudh Bhattachar­yya letters@hindustant­imes.com

A startup founded by two Indo-Canadians will start field trials for their product this month, and in their case, field is the operative word since the new company plans on taking artificial intelligen­ce to the farm.

Ukko Agro, named after the Finnish God of agricultur­e was founded late last year by Ketan Kaushish, who is from New Delhi, and Avi Bhargava, from Kurukshetr­a in Haryana. It uses the tagline, Helping farmers grow more, sustainabl­y. Its cloud-based predictive system will be deployed in a limited commercial rollout with select growers in three provinces of Canada and five US states.

“What we plan to do it is helping farmers optimise crop inputs, which is pesticides, water, and more. We collect hyperlocal weather data, both observed and forecasted. We analyse this via machinelea­rning based algorithms. Then we tell farmers up to three days in advance when to spray and how much to spray,” Kaushish said.

The focus now is on pesticide usage, informing clients when to spray and the dosage that will most effective. “The primary goal is to help growers minimise crop losses so it’s a risk averse system,” Kaushish said. The next phase will involve taking the model to irrigation, telling farmers when, how much, and how often to water their crop.

Rather than being an app, farmers will be able to access informatio­n via periodic text messages, Kaushish said. “We know that farmers as not tech savvy, so our goal is to deliver value in a very simple way so that we don’t take away time from a farmer’s busy schedule. Our philosophy is that a solution should be simple enough to operate and advanced enough to facilitate on-farm decision making with minimal time investment from farmers,” he explained.

TORONTO:

 ?? IMAGE COURTESY: UKKO AGRO ?? Avi Bhargava (left) and Ketan Kaushish, cofounders of the Torontobas­ed startup Ukko Agro which is bringing artificial intelligen­ce to the farm.
IMAGE COURTESY: UKKO AGRO Avi Bhargava (left) and Ketan Kaushish, cofounders of the Torontobas­ed startup Ukko Agro which is bringing artificial intelligen­ce to the farm.

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