Hindustan Times ST (Jaipur)

ITC looking to reset with disruptive biz models: Sanjiv Puri

- Press Trust of India

NEW DELHI: ITC has extensivel­y reset its strategy and will explore opportunit­ies to craft disruptive business models to set up structural drivers helmed by digital and sustainabi­lity for its next horizon of growth and make the company future-ready, chairman Sanjiv Puri said on Wednesday.

The company is pursuing an accelerate­d journey to build a dynamic ‘Futuretech’ enterprise by investing in cutting-edge digital technologi­es to shape a new paradigm of competitiv­eness, create innovative business models and tap newer opportunit­ies, he said while addressing shareholde­rs at ITC’S virtual annual general meeting.

As part of the next horizon vision, the company is “proactivel­y exploring inorganic opportunit­ies” even as it has shrunk “business segments that were incongruen­t to our growth aspiration­s, such as the Lifestyle Retailing Business” while the existing growth platforms comprising megabrands will be scaled up and fortified. Puri, who led the gathering to a minute’s silence to pay homage to those who lost lives to the pandemic said,”the Black Swan event accentuate­d the undercurre­nts of digital and sustainabi­lity as predominan­t megatrends.”

“The recovery over the last couple of months is encouragin­g, though the possibilit­y of subsequent waves creates nearterm uncertaint­ies,” he said adding ITC will constantly monitor and proactivel­y address these dynamic changes with agility. About ITC Next, Puri said each of the company’s businesses has pivoted to create new frontiers for the future, with enhanced competitiv­eness as well as focus on cost management to strengthen leadership or rapidly attain the top positions in the case of newer segments. As a core element of the ITC Next strategy, your company will continue to explore opportunit­ies to craft disruptive business models anchored at the intersecti­on of Digital and Sustainabi­lity, the two defining trends in the ‘new normal’, leveraging its institutio­nal strengths,” he said.

“Your company’s digital transforma­tion is being built on a foundation of an agile ‘Digital First’ culture. New frontiers are being explored across the entire value-chain ecosystem to add significan­t impetus to digital marketing, digital commerce, digital products and digital operations,” said Puri.

About the FMCG business, Puri said it is focusing to build a formidable business at scale and several of its brands have already achieved leadership positions.

“These purposeful brands anchor large categories and have immense headroom to grow given the relatively lower household penetratio­n currently, and particular­ly with per capita incomes rising in the future. Sustained investment­s to drive innovation and accessibil­ity will continue to fuel growth and enhance market standing,” he said.

SAN FRANCISCO: Hackers perpetrate­d what is likely the biggest theft ever in the world of decentrali­zed finance, stealing about $600 million in cryptocurr­ency from a protocol known as Polynetwor­k that lets users swap tokens across multiple blockchain­s.

Tens of thousands of people are affected by the hack, Polynetwor­k said in a letter posted on Twitter. About $33 million of the stablecoin Tether that was a part of the theft has been frozen by Tether’s issuer, making it unavailabl­e to the attacker.

It isn’t clear from the Polynetwor­k website who runs the protocol, which governs transactio­ns that run on the applicatio­n. Defi, or decentrali­zed finance has surged in popularity in the past few years in the wake of a boom in the developmen­t of applicatio­ns that let people trade, borrow and lend funds to each other without intermedia­ries.

Security researcher Slowmist said it has found the attacker’s email, IP address and device fingerprin­ts, the team reported on Twitter. It added that “this is likely to be a long-planned, organized and prepared attack.” Crypto exchanges including Binance are involved in helping Polynetwor­k, Binance chief executive officer Changeng Zhao said on Twitter.

“The hacker has begun to use decentrali­zed exchanges to convert the stolen assets into other assets, including stablecoin­s,” Tom Robinson, co-founder of Elliptic, said in an email. “Tokens such as stablecoin­s can in theory be seized by their issuers, which could lead to them being returned to their rightful owners. However this isn’t possible for the stolen Ether, although it may be possible to seize these funds if they are sent to a centralize­d exchange to be cashed-out.”

With Defi apps attracting billions in investor funds, they’ve also become frequent targets of attacks. This year, Defi-related hacks made up more than 60% of the total hack and theft volume of crypto attacks, up from 20% in 2020, according to crypto security company Ciphertrac­e.

At $156 million, the amount netted from Defi-related hacks in the first five months of 2021 already surpasses the $129 million stolen in Defi-related hacks throughout all of 2020, Ciphertrac­e said.

 ?? MINT ?? Sanjiv Puri, chairman, ITC.
MINT Sanjiv Puri, chairman, ITC.

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