DD, AIR to air special bulletins

DD NEWS AND DD INDIA WILL HAVE BILINGUAL HOUR-LONG MORNING AND EVENING SHOWS

NEWDELHI: Public service broadcasters Doordarshan (DD) and All India Radio (AIR) will air special bulletins on the coronavirus (Covid-19) outbreak while other programmes and services like the ones meant for other countries will be put on the back burner.

According to a plan devised by Prasar Bharati, which oversees DD and AIR’S functioning, the bulletins will be telecast live on the AIR, DD National, DD News, and DD . DD News and DD India will also have bilingual hourlong morning and evening shows in Hindi and English dedicated to the outbreak. The slots will be widely advertised. A “good news segment” will be focussed on recoveries and fight back against the virus.

Channels such as DD Bharati, DD Kisan, DD Sports will no longer have live shows. DD Urdu will simulcast DD News, according to the plan.

Regional channels will have a mix of programmes, which would include the ones being telecast nationally and those relevant to particular regions and states.

“It is important for the public broadcaster to disseminate accurate information, keep the mood positive and also counter misinformation. As most stations are working below normal strength, it is a challenge,” said an official.

DD and the AIR are functioning with reduced manpower in view of measures put in place across the country to halt the spread of the pandemic.

Meanwhile, in a letter to the chief secretaries of all states and union territories, the I&B ministry has said that robust and essential information dissemination networks like TV channels, news agencies “are of utmost importance to ensure timely and authentic information dissemination”.