A power-packed launch
Known for her power-packed performances in Bollywood, actor
Taapsee Paanu was recently announced as
Panasonic India’s new brand ambassador at an event in New Delhi. The actor, who looked ravishing in a white peplum top and bellbottoms, launched the brand’s power packed series — Eluga
A3 and A3 Pro. The 4G VoLTE enabled Panasonic Eluga A3 and A3 PRO have features such as 4000 mAh battery, 13 MP phase detection auto focus rear camera with LED flash, 8 MP front camera for selfies and front fingerprint sensor which provides additional security to the user.
The company also launched its new ad campaign, titled ‘SO MUCH TO DO’, for Eluga series, featuring both their brand ambassadors, Taapsee and actor Varun Dhawan.
Highlighting the company’s strategy towards the smartphone division in India,
Manish Sharma, president and CEO, Panasonic India and South Asia, vice president, Appliances Company and executive officer, Panasonic Corporation said, “We believe our in-house developed artificial intelligence (AI) — based virtual assistant— Arbo will be a differentiator. Today, software’s comprising applications and userinterface (UI) have become the deciding factor to upgrade yourself to the next level of technology. The evolution of software has opened endless opportunities.”
Panasonic Eluga A3 and Eluga A3 Pro, equipped with ARBO – the virtual assistant are priced at ` 11,290 and ` 12,790 respectively.
Also present at the event were actor Tisca Chopra and Pankaj Rana, business head mobility division, Panasonic India.
We believe our inhouse developed artificial intelligence (AI) — based virtual assistant —Arbo will be a differentiator MANISH SHARMA, PRESIDENT AND CEO, PANASONIC INDIA