HT Cafe

A LUXURY VIEWING EXPERIENCE

- Devita Saraf with the VU100 Super TV

The upgraded Vu Super TV, launched recently, promises high quality, luxurious viewing experience­s on a truly intelligen­t device. At a soiree, held in Mumbai recently, Devita Saraf, chairman and CEO, Vu Television­s, unveiled the jewel in the Vu Television­s crown — the Vu Super TV, a new and upgraded version of 4K VU100 television panel.

Speaking at the launch, Devita commented, “Luxury and technology have so much in common. They’re both about experience­s and evolution, and this event is a reflection of that. Today, as we celebrate our leadership in the premium TV segment in India, we take immense pride in this unique propositio­n and hope to continue to deliver high quality, luxurious viewing experience­s to our consumers across the country.”

Known for providing a premium experience to its users, Vu Television­s, a California-Indian Luxury TV player, has always upgraded the viewing experience and has a plethora of products at the offfering. The brand offers smart TVs across six categories in 10 sizes. They are among the biggest players in the large size TV segment in the Indian market. At the event, the company also presented their Vu Television­s festive showcase collection, which included the best of all the premium range of Vu TVs with the highlight being the Vu Super TV.

Since its inception in 2006, Vu Television­s, founded by Devita Saraf, has been a pioneer in the television segment in many ways. Known for her impeccable style, Devita has always managed to imbibe her personal attributes of luxury and panache into the products that her company creates. Today, the brand has emerged as one of the market leaders with its 4K range of smart TVs and with every new launch, the company is focused towards delivering high quality viewing experience and is constantly upgrading television choices for consumers. Devita, with her future-forward vision, style and leadership, strongly believes that entreprene­urs should be the face of their own businesses. Over the past 13 years, she has dedicatedl­y championed her company, which is today ranked among one of the largest players in India’s premium television segment.

Commenting on the Vu TV’s sustained leadership, Devita said, “The Indian market demands a perfect mix of innovation and technology at the right price point. Today, a television is not just a device for viewing entertainm­ent content but is a go-to screen for work, fitness and socialisin­g. We understand the evolving needs of our consumers and have stayed relevant all along with our unique product offering. Today, this celebratio­n of our leadership across the large size TV and the most sought-after 4K TV category is a testimony of our strong reach across a diverse segment of audiences. We’ll continue to innovate on this path of consumer centricity as we move forward."

 ?? PHOTOS: HTCS ??
PHOTOS: HTCS
 ??  ?? A blogger using the touch feature on Vu’s Office TV collection
A blogger using the touch feature on Vu’s Office TV collection
 ??  ?? Pryanca Talukdar enjoying the Vu Gaming experience
Pryanca Talukdar enjoying the Vu Gaming experience
 ??  ?? Ayesha Billimoria working out with her Vu TV
Ayesha Billimoria working out with her Vu TV
 ??  ?? Vu TV’s Premium showcase
Vu TV’s Premium showcase

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