HT City

DRINK TO A HEALTHY LIFE

- Anjali Thakur anjali.thakur@hindustant­imes.com

We all want to be fit and healthy. So here’s a small change which can take you a long way–– add a healthy dose of Kwality Milk to your daily diet. Kwality known for its healthy and nutritiona­l milk products, caters to the evolving needs of healthcons­cious consumers.

Milk is the most important nutrition for a kid and a lot of mothers are concerned about the nutritiona­l intake of their kids. Don’t worry, you can switch to UHT (ultra heat treated) Kwality milk as it is a boon for mothers. The best part? UHT milk is fortified with Vitamins A and D. Fortificat­ion in Kwality milk is more than any other product currently available in market. Two glasses of Kwality UHT milk provides more than 80% of daily RDA requiremen­t of Vitamin A and D which is more than any other milk brand available on the shelf today. Not just that, this milk passes through 61 quality checks at six world class state of the art milk processing plants. And the milk is accredited by FSSAI with the ‘Fortified’ logo which they use on the pack(*as per ICMR 2010).

Nawal Sharma, president, Business Transforma­tion, Kwality Ltd, says, “At Kwality, we are in the process of a business transforma­tion from B2B to B2C where our endeavour is to build one of the strongest consumer brands in the dairy sector in India. As a part of this shift, we plan to roll out high margin value added products such as flavoured milk, tetra pack milk, cow ghee, butter and cheese. Our foray into UHT milk is a part of this strategy and we are happy that consumers have widely accepted it.”

Tripti Tandon, clinical nutritioni­st says, “You can have milk with fortified supplement­s, as that helps in the absorption of milk. If you have cold milk, it will cure you of acidity because the calcium in the milk nullifies the acid in the stomach.”

Kwality Milk is available at Spar Hypermarke­t, Big Basket, Grofers and leading retail stores across Delhi NCR.

KWALITY IS IN THE PROCESS OF LAUNCHING VARIOUS VALUE-ADDED PRODUCTS SUCH AS LASSI, CHAACH, FLAVOURED MILK & SHAKES, COW GHEE, BUTTER & CHEESE TO WIDEN THE CONSUMER BASE

 ?? PHOTOS: HTCS ??
PHOTOS: HTCS

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