IN GOOD HANDS
Drifting away from just being decorative to everyday essentials, intricately carved and painstakingly preserved handicrafts speak several untold tales of who we are and where we come from. Sasha, a décor store in Kolkata, speaks a similar language. Spread over 1,760 sq ft, this fair trade shop houses a range of natural products, furniture, textiles and accessories from Bihar, Gujarat, West Bengal, Madhya Pradesh, Uttarakhand and Karnataka. Some of the favourites include kantha stitch cushions, bedspreads and table linen, interesting dhokra products, wall hangings made of cloth with kaput filling, and leather items like piggy banks for children. According to Saarrah Imtiaz, the national marketing manager here, “There is an increasing demand for traditional handicrafts as artisans are giving modern touches to their products keeping in mind the tastes of the present generation.” Rightly said as this not only adds value to them but also makes
them attractive to buyers.