SCHOOL OF MAIER STUD­IES

THE ELU­SIVE CREATIVE DI­REC­TOR FOR ITAL­IAN LUX­URY MAR­QUE BOT­TEGA VENETA, TALKS TO IN­DIA TO­DAY SPICE ON DE­SIGN AND DE­SIR­ABIL­ITY

India Today - - CONTENTS - TO­MAS MAIER,

Dis­creet lux­ury is a by- word for lux­ury mar­que Bot­tega

IF I HAD TO DE­SCRIBE THE CORE SEN­SI­BIL­ITY OF BOT­TEGA VENETA IN A WORD IT WOULD HAVE TO BE BE DIS­CREET LUX­URY

ON MENSWEAR F/ W 2013…

We wanted to ex­plore the iconic men’s suit and the for­mal­ity and com­pe­tence that fine tai­lor­ing con­veys. No fuss, no gim­micks, just a rich­ness that re­flects the world we in­habit. The palette is deep and rich, com­pris­ing black, dark shades of blue, grey, plum, and touches of cool green and muted bronze. Sub­tle pat­terns ap­pear through­out the col­lec­tion in the form of print, over­print, and jac­quard. The sil­hou­ette is very sharp and close to the body. As far as ac­ces­sories go, the sea­son’s new bags are clearly in­tended for work, with a for­mal at­ti­tude and an em­pha­sis on func­tion­al­ity. Shoes are clas­sic in con­cept but for­ward in ex­e­cu­tion. There are loafers, buck­led boots, and lace- up ghillies; many con­structed from in­tri­cate com­bi­na­tions of leather, croc­o­dile, and suede. The ghillies of­fer the best look at one of the sea­son’s most en­gag­ing ac­ces­sories: the pat­terned and printed sock.

ON WOMENSWEAR F/ W 2013…

For women, we were in­ter­ested in the chal­lenge to ex­plore a ma­te­rial that is not com­monly used and make it into some­thing that is ac­tu­ally quite ap­peal­ing. The colour palette is dark and de­ci­sive in­clud­ing black, slate, smoke and pearl white and as if by ac­ci­dent is off­set by a vi­brant red, yel­low and curry. The sil­hou­ette is very much about vol­ume, with the em­pha­sis placed care­fully in cer­tain ar­eas to ac­cen­tu­ate the shape of the body. Our aim was for the over­all look to be trans­for­ma­tive, with­out los­ing the form of the woman who’s wear­ing it. One col­lec­tion builds on the pre­vi­ous and this is a nat­u­ral evo­lu­tion from last sea­son. Bags for this sea­son are smaller, with top han­dles, and framed many times over. Wool­lens are mixed with nappa leather; ex­otics are com­bined with raf­fia for un­usual sur­face and ef­fect. The shoes, in­spired by a man’s loafer or lace up, cover the foot high and sport a thin­ner heel than last sea­son. Jewellery con­sists of elab­o­rated bronze chains and porce­lain bisque medal­lions.

ON CREATIVE IN­SPI­RA­TION...

In my de­signs, I am al­ways work­ing to make things seem lighter, sim­pler and less ob­vi­ous; pieces that are beau­ti­ful from afar but so com­plex, they are best ap­pre­ci­ated up close. It’s the ul­ti­mate pri­vate ex­pe­ri­ence of ex­tra­or­di­nary work­man­ship.

ON RE­TURN TO DIS­CRE­TION…

When I be­gan at the brand, I wanted to of­fer lux­ury that was fo­cused on the prod­uct it­self, be­cause I felt that was the one op­tion not be­ing of­fered. The make of the prod­uct iden­ti­fies the brand, and I like to sum­mon an un­ex­pected and not- too- ob­vi­ous ec­cen­tric­ity. Our goal is to of­fer ex­cep­tional prod­ucts that en­hance the per­sonal style of our cus­tomers.

ON HIS FAVOURITE BOT­TEGA VENETA PIECE THUS FAR…

I’m es­pe­cially fond of the Cabat, per­haps be­cause it was one of the first things I de­signed for Bot­tega Veneta. I wanted the bag to be un­lined and look the same in­side and out, in or­der to high­light the in­her­ent beauty of the crafts­man­ship.

ON MAIN­TAIN­ING BOT­TEGA’S DE­SIR­ABIL­ITY QUO­TIENT…

We fo­cus on con­tem­po­rary de­sign while main­tain­ing the iden­tity of the brand, which al­lows our brand to be both rel­e­vant and de­sir­able. I re­spect the value of tra­di­tion while si­mul­ta­ne­ously en­cour­ag­ing in­no­va­tion.

ON THE FU­TURE OF DE­SIGN…

I’ve al­ways said that Bot­tega Veneta grows by let­ting one thing lead to an­other. You will have to wait and see.

TO­MAS MAIER

CREATIVE DI­REC­TOR

( ABOVE)

BRONZE VACHETTE CABAT

KARI SOFT WASHED FLAN­NEL DUCHESSE DRESS BRIQUE VERRE IRISE BROWN ZIR­CON PORCE­LAIN BRONZE AY­ERS KNOT, NERO SUEDE PUMP ( EX­TREME LEFT); MUL­TI­COLOUR PATCH­WORK WOOL CARDI­GAN, NERO MERINO WOOL SWEATER,

NERO GRAIN DE POUDRE WOOL PANT, NERO CALF SUEDE SOFT CROC­O­DILE AN­KLE BOOT( LEFT); NERO CROC­O­DILE BAGS ( ABOVE)

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