India Today

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MAKEUP IS AS INDIVIDUAL­ISTIC AS BEAUTY IS SUBJECTIVE, SAYS ELIANO BOU ASSI. SO CONSIDER SKIN TONE AND CLIMATE AS THE ESSENTIAL BEACONS TO LIGHT THE WAY.

- ELIANO BOU ASSI MANAGER, ARTISTRY & EDUCATION, BOBBI BROWN COSMETICS

IN ADDITION TO MAKE UP, EAT HEALTHY WITH LOTS OF VEGETABLES, CLEAN PROTEINS, HEALTHY CARBS, AND A LOT OF WATER. WHEN YOU EAT HEALTHY, IT SHOWS.

Beauty is something that comes from within. It’s about having selfconfid­ence and playing up the qualities that make you unique. And makeup is a surefire way for a woman to look and feel like herself, only prettier and more confident.

Beauty should be simple, real and accessible and customised with a few easy steps to perfectly fit each individual’s schedule and needs. Women from different background­s have different beauty needs; for instance, women in the Middle East love to define their eyes; Indian women love bright, bold lips and intense eyes; and women in Asia want fresh, flawless skin. No matter what the need is, there are a few basics you must keep in mind before you begin: skintone and the climate. Once you have this defined, the rest is simple enough.

Here are a few observatio­ns and tips for Indian women to consider working into their make- up routine. Embrace your natural skin colour and choose a shade that disappears into your skin. I’ve noticed that a lot of Indian women tend to use the wrong shade of foundation, which is usually a shade too light. Swatch a few shades of yellow- toned foundation on the side of your face; the shade that disappears is the right one. Double- check this shade on your forehead as skin is sometimes darker there. Spot- apply foundation where skin needs to be evened out- around the nose and mouth where there is often redness.

One common problem that Indian women often complain about is dark circles, for which I highly recommend using a peachy, yellow- toned shade corrector to brighten and neutralise discoloura­tion under the eyes. With a concealer brush, start from the innermost corner of the eye and then gently blend with your fingers. Next, layer on a yellow- toned creamy concealer one shade lighter

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