SWEET NOTHINGS
Abhimanyu Rattan Mehra Granny and Me, 36, Amritsar
Why business? Mehra, who is the MD (operations) of the family-run Heritage Boutique Spa Haveli, Ranjit’s SVAASA in Amritsar feels business gives him the freedom to execute novel ideas, which a job can never. “For me, it is always about looking for the next challenge and deriving satisfaction that comes when a well-conceived idea succeeds in practically,” he says.
Granny and Me For a long time, Mehra wanted to launch a brand that would stand apart in the crowded food space. And that is how Granny and Me, a venture that he formed with his sister-in-law Rethink Iqbal Mehra, 36 last year, took shape.
“From pan flavoured chocolates, Amritsari aam papad chocolate and caramelised almond with varied spices, we wanted to give people a bite of our sweet and savoury creations.” Their nuts, preserves, dukkahs and sauces have already created a buzz, and not just in this region.
The achievements“I think carving a niche in the food market and sticking to our specialisation without bowing down to market pressures is our biggest achievement,” he says.
The challenge Mehra says that every creation by Granny and Me has multiple treatments involved but there are times when clients fail to value the preparation process. “However, this has not led me to curtail my creativity."