India Today

Wearable Art

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#1

Known for his glamorous creations, designer Rajdeep Ranawat has over the years constantly strived to experiment with not just different materials, cuts and silhouette­s but also themes. Launched in October 2004, his label draws inspiratio­n from nature and specialise­s in luxury goods like haute couture, pret-a-porter, resortwear, diffusion, among others, for both men and women. Creating apparel that he describes as “art to wear”, the label strives to incorporat­e elegance, class, and originalit­y to practical designs. ‘We try out best to utilise Indian artisan skills and techniques to produce fine embroidere­d, sequinned, beaded motifs and designs. Further, original digital and block prints in generic western silhouette­s create a novel blend,’ says Ranawat.

His collection­s have always been diverse—from sensuous resort wear to fine wedding wear and Rann of Kutch-inspired sleek indo-western outfits. His trademark however, is flowy silhouette­s that look good on all types of figures, pure fabrics, dynamic prints and beautiful embellishm­ents that make a dazzling statement.

This season, the designer is all set to launch a special Diwali line with the latest Svargaloka Bali-inspired collection of tunics and pallazo sets. Inspired by the ancient temples in Bali and Ubud regions of Indonesia, this collection is the perfect start to the festive season. The highlights of this line are prints in hues of navy, orange, black, charcoal, grey and ivory. So head to Ogaan to shop for his beautiful garments this festive season. At Ogaan, DLF Emporio, 4, Nelson Mandela Road, Vasant Kunj Price Rs 12,800 onwards

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