TV Today Network Supports Swachh Bharat Initiatives
TV Today Network, India Today Group, deploys its CSR funds to support poor households and provide them with essential household sanitation facilities
The “Care Today A/c TV Today Network Ltd” fund was set up using CSR donations received from TV Today Network Ltd, an India Today Group company. The funds received were Rs 93.25 lakh for FY 2014-15 and Rs 1.65 crore for FY 2015-16, totalling Rs 2.6 crore. These funds were earmarked for the implementation of initiatives related to Prime Minister Modi’s Swachh Bharat Abhiyan across India.
With FY 2014-15 CSR funds, 463 household toilets were constructed in Maharashtra and Odisha. These projects were implemented by three NGO partners—Nageshwara Charitable Trust, Nagpur; Jeevan Rekha Parishad, Bhubaneswar and U-Respect Foundation, Mumbai. A feasibility study was also conducted for in-stream treatment of the Shahdara canal, NCR, in partnership with SSR Ecotech Pvt Ltd, Delhi. For this, the total grant committed was Rs 88.81 lakh.
With FY 2015-16 CSR funds, 280 household toilets were constructed in Uttarakhand, Maharashtra, Goa, Andhra Pradesh and Odisha. In addition, 326 household toilets are currently under construction in those states. These projects were implemented by five NGO partners— the Society for Himalayan Agriculture and Rural Development, Uttarakhand; Mitsuko Trust, Goa; Visishta Gramodaya Swayam Sadhana Parishad, Andhra Pradesh; U-Respect Foundation, Maharashtra and Jeevan Rekha Parishad, Odisha. In addition, repair and refurbishment work on 14 toilet blocks in the Government Post-Graduate College, Sector 39, Noida, is underway, in partnership with Anchal Charitable Trust, Delhi. For these projects, the total grant committed is Rs 1.57 crore.
BENEFICIARIES— (L TO R) AARTI DEVI, USHARA VILLAGE, UTTARAKHAND; JASODA JANI, UDUDA VILLAGE, ODISHA; LEENA, CARAMBOLIM VILLAGE, GOA; M. POLAVARAPU LAXMI, POLIREDDIPALEM VILLAGE, ANDHRA PRADESH—IN FRONT OF THEIR RESPECTIVE UNITS