RUCHIKA SACHDEVA 29,

Founder and Cre­ative Di­rec­tor, Bodice

India Today - - COVER STORY -

My clothes de­fine my idea of free­dom. They have an in­ter­na­tional voice with an In­dian soul and res­onate the wearer’s sto­ries rather than tran­sient fash­ion trends. Bodice caters to an as­sured, non-con­form­ing woman, be­yond lit­eral and meta­phys­i­cal bor­ders.

It’s the age of rein­ven­tion of clas­sics through mod­ern tai­lor­ing and the use of In­dia’s in­dige­nous tex­tiles wo­ven by lo­cal ar­ti­sans. Bodice does ex­actly that.

Free­dom to me. Is equal­ity. Equal rights, equal op­por­tu­ni­ties and equal re­spect for all. In a sit­u­a­tion of com­plete free­dom I would change the air we breathe. That is the least we can do—less pol­lu­tion and more oxy­gen in Delhi, the city I call home.

Pho­to­graph by RAJWANT RAWAT

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