“IF YOU’RE AREN’T FAILING, IT MEANS YOU AREN’T TRYING ANYTHING NEW”

Mehak Shahani, 30 Founder, WedMeGood, Delhi

MARRIAGES

may be made in heaven, but here on earth, weddings require a lot of sweat and pain and some meticulous planning. Mehak Shahani, Founder of wedding blog WedMeGood, discovered this while planning her own wedding in 2012. “I started documenting my wedding planning journey on my blog—make-up trials, venues, trousseau— and soon brides-to-be across the country started reading it. I realised that there was a lot of content that can help brides and grooms make informed wedding planning decisions. And thus WedMeGood was born—our aim is to be every bride’s personal wedding planner,” says Shahani.

Aha moment

Shahani was sitting in a tiny store in Karol Bagh and listening to a woman trying to explain the shopkeeper what she wanted. Ultimately, she whipped out her phone to show a photo of a lehenga that she had saved and Shahani realised that these were images from the WedMeGood app which has about five lakh visitors a month. “The woman told me about how useful the app had been and she had booked her make-up artist through it. It was a moment of success,” she says.

Clear Focus

Shahani does not believe that success is formulaic. “I’m a huge believer in setting smart goals. If you don’t know where you want to be, you aren’t going to get there,” she says. So, even if you start with the smallest goals—like what you want to accomplish today, it will help you move towards your bigger life goals.