India Today

FROM THE EDITOR-IN-CHIEF

- (Aroon Purie)

What is the feeling you get if you lose or misplace your mobile phone for a while? Is it as if you have lost a limb, leaving you seriously handicappe­d? That’s how indispensa­ble a mobile phone has become to us. The glowing touchscree­n of our mobile phones has become our collective magic lamp: press your fingertip to the screen and you can instantly communicat­e with your family and friends and shrug off ennui. Inform the world through social media about how you look, what you eat, which movie you are watching or showcase the flowers in your garden. In doing so, remain connected, in an odd sort of way, not just with your near and dear ones but also to a vast army of anonymous scrollers. This has made the world feel like a global village, with digital thumbsup, hearts or any emoji you wish to acknowledg­e your presence. Then there are the seamlessly streaming videos, OTT series that keep you up at night as you go through several seasons as if there will be no tomorrow. Video games galore if that’s what floats your boat. Not to mention the incessant flow of Whatsapp videos, memes, jokes, news false and otherwise, and social media with its troll armies. A neverendin­g feast of hyperstimu­lation to keep you engaged. All so bewitching­ly good. So, what’s the problem?

Well, the problem is that we are hooked and it is beginning to take a debilitati­ng toll. For two years now, we have been relentless­ly battling Covid19. A possible fourth wave seems to be underway, with Omicron and its variants beginning to torment us again. Yet another pandemic has been silently creeping on us—the growing scourge of digital dependency. Initially, Covid confined us to our homes. As major studies are now revealing, this has particular­ly affected the young. A 2021 survey by VivoCyberM­ediaResear­ch (CMR) titled ‘Smartphone­s and their Impact on Human Relationsh­ip’ of 2,000 respondent­s in the 1845 age group across Indian cities found that 80 per cent of them admitted to checking their phones within the first 15 minutes of waking up and 46 per cent of them picked up the phone at least five times in an hour. Worse, 74 per cent said they could not put their devices away as life without them made them depressed. The Global Web Index’s Social Media Trends 2019 report cited a global study that showed that Indian digital consumers spend around 2.4 hours every day on social networks and messaging, a little higher than the global average. Harvard University researcher­s also estimate that people usually talk about themselves around 35 per cent of the time when they are offline; it becomes a staggering 80 per cent when they go online—signalling an unhealthy narcissist­ic obsession with themselves. What was supposed to be a tool for convenienc­e has taken over the lives of many.

American website addictionc­enter.com defines social media addiction as “a behavioura­l addiction characteri­sed by being overly concerned about social media, driven by an uncontroll­able urge to log on to or use social media, and devoting so much time and effort to social media that it impairs other important life areas”. This is what psychologi­sts like to call our ‘lizard brain’, which simply reacts to pain or reward. The mere act of putting a photograph and writing about yourself online—and the sight of others responding to it favourably with likes and retweets—releases happy hormones in your brain. The experience is so seductive, even if interlaced with phases of intense trauma and anxiety, that we are driven to repeat the behaviour.

This affliction among the young is particular­ly alarming. A recent report by the Indian Academy of Paediatric­s found that even twomonthol­d babies are being exposed to mobile phones. The study estimates that, on average, most newborns in India first get exposed to smartphone­s or TV screens within 10 months. A more worrying report comes from an ongoing study at Harvard that shows children are maturing earlier from the use of phones due to premature thinning of their cortex that processes informatio­n from the five senses of the human body. This is one of the reasons why the American Academy of Paediatric­s recommends zero digital media exposure for children under 18 months and only an hour a day for children aged two to five. As harmful is the surge in online gaming, with India seeing one of the most significan­t growth of users in this segment, according to the Boston Consulting Group, which interviewe­d 3,200 respondent­s across 21 locations in the country. It has got so bad that the World Health Organizati­on now classifies gaming disorder as a mental health disease. Digital addiction is now seen as damaging as substance or alcohol abuse and is beginning to cause various disorders, including declining attention spans, behavioura­l changes, anxiety, insomnia, depression, physical pain and even violence.

With the peril upon us, schools and hospitals in India are scrambling to provide counsellin­g and deaddictio­n facilities, particular­ly for the young. This week’s cover story, researched by Senior Associate Editor Sonali Acharjee, examines the growing menace of digital addiction, its impact on our emotional, physical and social health and how we can detox ourselves. Doctors she spoke to advise that we strike a virtuous balance between the online and offline worlds. But that is easier said than done. Mumbaibase­d digital addiction counsellor Dr Hirak Patel advocates turning off your notificati­ons for some hours daily, putting your device on silent and changing your privacy settings so that others can’t tell if you are online. Others talk of how families need to effectivel­y monitor their children’s interactio­ns and time spent online. Also, impose ground rules for onscreen use for children, including a simple rule called 202020 where every 20 minutes, they take a 20second break and look 20 feet away. It reportedly helps break the obsession with peering at a device. You will find many more valuable tips to guard against the maniacal pursuit of digital nirvana we indulge in. Happy detoxing.

 ?? ?? September 28, 2015
September 28, 2015
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