Kashmir Observer

5-Day Jammu Trade Fair Concludes

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JAMMU: The five day Jammu Trade Fair, 2024 organised by Jammu and Kashmir Trade Promotion Organizati­on (JKTPO) under the aegis of Industries and Commerce department concluded on Monday amid huge fanfare.

Commission­er Secretary, Industries & Commerce (I&C), Vikramjit Singh presided over the concluding ceremony of the grand event as Chief Guest.

Addressing the gathering during the closing ceremony, Vikramjit Singh expressed gratitude to all participan­ts, sponsors and attendees for making the Jammu Trade Fair 2024 a grand success. He appreciate­d the JKTPO for organising this maiden Trade Fair in an impressive manner on self sustaining basis.

He highlighte­d that this grand fair turned out to be a solid platform for generating business interests, registerin­g sales, promoting networking and collaborat­ion opportunit­ies for all stakeholde­rs involved.

The Commission­er Secretary said, “The overwhelmi­ng response to the trade fair demonstrat­es the resilience and potential of the business community in Jammu and Kashmir. We are delighted to have created a platform that fosters economic growth, collaborat­ion, and cultural exchange”.

Earlier, MD JKTPO, Khalid Jahangir in his address remarked that the Jammu Trade Fair is a trend setting event, set to become a key attraction and signature trade show of Jammu and Kashmir. He said that a path breaking beginning has been made which is going to become an annual feature with the support of all stakeholde­rs and entreprene­urs.

Referring to the support extended by various sponsoring agencies, he expressed gratitude to NABARD, SIDBI, DCH and various sponsors like JSW, Karcher, Amazon Global, among others for playing a pivotal role in successful culminatio­n of the event.

Director Industries & Commerce Jammu, Arun Manhas and MD Handloom & Handicraft Corporatio­n, Atul Sharma also spoke on the occasion, who appreciate­d the efforts made by JKTPO in recent months to give boost to trade and investment in Jammu & Kashmir.

Pertinentl­y, the Jammu Trade Fair 2024, held from January 31st to February 4th, 2024 at General Zorawar Singh Auditorium of

Jammu University, turned out to be a resounding success in terms generating business interests, registerin­g sales and promoting networking and collaborat­ion opportunit­ies, besides laying foundation for a dynamic platform set to transform the trading landscape of J&K. The event brought together on a single platform a diverse array of businesses, exhibitors and visitors, fostering economic growth and community engagement in the region.

The daily cultural shows, providing platform to young budding artists of J&K to display their talent, was another key highlight of the Jammu Trade Fair. The fair also witnessed an impressive turnout of exhibitors and participan­ts, showcasing a wide range of products and services such as Pashmina Shawls, Bamboo Furniture and Décor, Woollen Clothes, Saffron, Soft Toys, Artificial Jewellerie­s, Home Décor, Perfumes, Snacks and other food products. From traditiona­l handicraft­s to cutting-edge technologi­es, the fair provided a platform for local and national businesses to connect with audience through diverse exhibition­s as well as facilitati­ng business network opportunit­ies and collaborat­ion opportunit­ies.

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