Weddings take centrestage in Turkey
Inventum Global, Turkey’s largest M!CE & wedding inbound B2B service provider, held roadshows in Delhi & Mumbai. Necip Fuat Ersoy, Managing Partner, IMWF shares more
Since the company is expecting a higher demand from India to Turkey in 2020, they have invested in technology. Elaborating further, Necip Fuat Ersoy, Managing Partner, International M!CE and Wedding Forum (IMWF), said, “We have invested big on technology in the last couple of years. We are here to share our plans for the future and also to give our partners the opportunity to understand how to use the new technology. It's the most convenient way to book either a wedding or a corporate event. We have already packaged certain items like accommodation, flight, transfer, catering, excursions, and are listing more than 100 properties all around Turkey. Istanbul, Bodrum, Antalya and Cappadocia have the ability to list every property with
the technical details, plus the all-inclusive seasons rates along with the flight and transfer etc. So, it's a one-stop-shop and it has never been given to the industry for any destination or product.”
On their growth he added, “We have an average growth
ratio of 60 per cent every year. We want to improve that further. We have 85 per cent of the market share from India to Turkey for weddings and corporate events.”
On the popularity of Antalya as a wedding destination, he said, “Antalya is getting more weddings, because of an allinclusive concept. The hotels are new, big and the service standards are high. We have Indian chefs exclusively working for us.”
Elaborating on the trends for destination weddings, he said, “Now brides and grooms are asking for things as per their taste. The next gen loves Turkey because it's colourful and exciting. Even as parents pay up for a destination wedding elsewhere, the youngsters insist on coming to Turkey.”
NEWS FLASH We have 85% of the market share from India to Turkey for weddings and corporate events