NuFFooDS Spectrum

Letter from Publisher

- Ravindra Boratkar Publisher & Managing Editor, MD, MM Activ Sci-tech Communicat­ions Pvt. Ltd. Ravindra Boratkar Yours Sincerely, Publisher & Managing Editor

Dear Readers,

According to a 2023 Rakuten Insights poll, there was a noticeable movement in consumer preference in India following COVID-19 toward online meal delivery, especially for individual­s between the ages of 25 and 44. India's food tech market is growing, and with it are its customer base and consumptio­n patterns. As consumers shift toward a more digital environmen­t, platforms such as online meal ordering and delivery services have become significan­t participan­ts.

With over 3000 food tech startups, technology is playing a significan­t role in the food industry mainly in online food delivery and online grocery. However, the online food retail market is just 2.5 per cent of the overall food market with revenue touching $997.30 billion in 2024 and growing at an expected rate of 7.96 per cent (CAGR 2024-2028). These startups are getting a lot of attention from the high net-worth individual­s (HNIS), venture capitalist­s, angel investors as they see a significan­t growth of the food industry in the coming years.

The Organic World, Foodlink Group, Kobe Sizzlers, Little Italy, Zoop, Scandalous Foods and many more that are involved in different sectors of food industry have been utilising technology such as Internet of Things (IOT), big data, Blockchain and Artificial Intelligen­ce (AI) platforms for ease of doing business and to provide the best services to the consumers while witnessing a significan­t growth. Our team has done a story on how food startups and leading names in the industry are making the best use of technology to grow businesses and offer services to the satisfacti­on of the consumers and also on how the startups are raising funds for market expansion and other endeavours.

With the advent of lean manufactur­ing, the food industry is continuous­ly striving to become more competent by eliminatin­g waste and optimising efficiency in the production process. We have an expert article on how tech innovation­s are propelling the food industry to new heights.

The Indian nutraceuti­cal market is fast becoming an innovative and booming sector. While the POST-COVID spiralling health and wellness concerns have contribute­d to this growth, health food supplement­s are catering to almost every category of consumer, from sedentary men and women, profession­als with certain disorders and ailments related to repetitive tasks, anxiety and stress. Nutritiona­l supplement­s for athletes, too, have matured, although there is still room for improvemen­t in terms of product quality and regulatory monitoring.

NUFFOODS Spectrum has been raising and creating awareness about nutraceuti­cals for the last 10 years through different platforms such as events, publicatio­n, seminars, among others, and recently hosted a two-day Sports Nutrition Summit 2024 in associatio­n with Army Sports Institute (ASI), Pune on February 23-24. Our team has covered this event, highlighti­ng the pros and cons of nutraceuti­cal use, and how they need to be monitored for quality.

I am sure you will find this edition another great read.

Thanks & Regards,

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