Android Pay gets expanded with Chrome integration

Google is aggressively pushing Android Pay to reach the masses. After enabling mobile payments from smartphones, the search giant has now released a new Chrome version to bring its payment system to the Web.

With the latest Chrome 53 for Android, Google has introduced PaymentRequest API support. This enables the Web browser to leverage Android Pay and make direct payments at online stores. Group, 1-800-Flowers.com and similar other sites will be part of the pilot release.

Users do not need to type any billing address, shipping details and payer information while making payments through the new method. Android Pay automatically fills the information on the payment forms.

The release of the PaymentRequest API suggests that Google is aiming to offer the mobile payment option not only on Chrome, but also on other browsers and platforms. Developers will also be able to utilise this new Web standard to enhance online payments.

In addition to Android Pay on Chrome, Google has partnered with Uber to encourage users to make payments through its platform.

Google is tokenising the account number to mask the users’ identity. Users can track their purchases through Android Pay. The card integration in Android Pay is highly secure. You need an NFC-enabled smartphone running Android 4.4 or later to use the service. The app makes purchases by charging the integrated credit/debit card.

Apple Pay and Samsung Pay are tough competitors for Android Pay. However, Android Pay through Chrome 53 makes it a unique offering by Google. It is expected to add a strong value proposition to the Android platform.