Global Advertisers bags premium sites
lobal Advertisers has acquired two premium hoarding sites in Bandra, Mumbai where the size of each of these new hoardings is 120ft x40ft. Located at Bandra Reclamation, the hoardings help an advertiser project a larger than life image for their brands. These sites are brightly illuminated which grabs the attention of a commuter quickly. They are also situated at a FHQWUDO WUDIfiF MXQFWLRQ ZKHUH WKHy IDFH VORZ WUDIfiF IURP north, south and west Mumbai. And, most importantly this site will enable advertisers to bring out the best of the innovations on large size display. Sanjeev Gupta, MD, Global Advertisers says, “The hoarding is extremely powerful in nature; thousands of commuters are looking at the billboard day and night. Sectors like Bank, Automobile, Entertainment and Real-estate ZRXOG JHW KLJKHVW EHQHfiW IURP WKHVH VLWHV. :H DW *OREDO always strive hard to give the best solution to our clients in most economical budget and this site is an example for the same.” Bandra is one of Mumbai’s most high SURfiOH DUHDV, ZKLFK KDV 0XPEDL’V ELJJHVW EXVLQHVV KXE –Bandra Kurla Complex and top celebrities residing in the area hrissur, Kerala based OOH company Zero Degree has bagged the rights for out of home properties at the premium and happening Vyttila Mobility Hub in Kochi. The Vyttila Mobility Hub Society was formed under the chairmanship of the Hon’ble Chief Minister of Kerala as India’s first Mobility Hub having integration of various modes of Transport viz., land, water and air. Zero Degree has bagged the rights from the Mobility Hub Society for a period of three years. The OOH properties in the bus station area that cover an area of roughly 500 acres mostly include small format OOH properties consisting of 50 number of 3x5 double sided backlit pole kiosks, 14 number of backlit lampposts and 500 hand rails. Located near the NH 47 that connects to important cities in the state including the state capital and other important cities outside the state like Coimbatore in Tamilnadu, the Hub is a strategic location for branding. Phase I of the Mobility Hub includes a bus terminal with parking bays for buses that are not only part of the state owned transport corporation KSRTRC but also private buses. Says Dany Antony, MD, Zero Degree, “The Vyttila Hub is a very important Hub in Kerala. Most people inside the city also have to pass by it now because of the Metro work. Thus it offers very good branding potential. THE OOH properties here are mainly small format and we are primarily focusing on the private bus networks’ terminals at the Hub.”