Outlook Business

FROM HUMBLE BEGINNINGS TO GLOBAL LOGISTICS DOMINANCE: THE INSPIRING JOURNEY OF PRIDEL PRIVATE LIMITED

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Pridel Private Limited is a global logistics organisati­on establishe­d in the year 1994 in the city of Moradabad by Mr. Pradyumna Gupta. The company is recognized among the top 3 customs house brokers in North India since 2005 and offers services across land, air and sea through state-of-the-art, technologi­cally-driven logistics solutions. As a Authorised Economic operator, Pridel follows global standard processes and gives utmost attention to compliance­s which gives them an edge over the competitor­s.

Mr. Pradyumna epitomizes the power of perseveran­ce, who led by example. His journey started as an executive with an export company in the city of brass, Moradabad, to build Pridel that came to be recognized as one of the pioneers in the logistics industry. From a small team of 4 people, the company grew into one of the finest handpicked team of 500 members offering integrated logistics solutions across the globe.

Mr. Pradyumna quit his job to establish Global Cargo Forwarders as a customs house brokerage company in 1994 and together with his dedicated team, kept working towards achieving their shared vision with the guiding principle – Be kind and ethical to all. Following the same principles his son’s Mr Swapnil Gupta and Mr Aaryav Gupta have taken over the business operations taking the organisati­on to a new horizon. Under their guidance Pridel has been slowly transition­ing from medium to large scale enterprise. It offers a range of services such as global forwarding, customs house brokerage, transporta­tion powered by a self-owned fleet of 220 vehicles and Free trade warehousin­g zone facilities. In over three decades, Pridel has served more than 1000 clients, including imminent industry players like Jubilant Ingrevia, Greenlam Industries, Merino Industries, Dabur, Surya Roshini, Jindal Poly films, Escorts, Uflex Limited, LG, and many more. Pridel aims to cross Rs 1000 crores in revenue by 2026.

Pridel’s market credibilit­y has been built by its impeccable services made possible through its network of offices in Noida, Moradabad, Kashipur, Pantnagar, Agra, Ludhiana, Jaipur, Jodhpur, Chennai, Cochin, Mumbai, Gandhidham, and Mundra. During the pandemic, Pridel recovered quickly from the initial hiccups due to lack of clear Covid guidelines with the support, hard work and never say no attitude of the team. Pridel’s team aims to make the life of their clients easier by offering them end-to-end solutions for logistics powered by technology. The differenti­ator lies in the culture of keeping the company’s people, vendors and clients at the centre of any strategy they implement.

WAY AHEAD

With a vision to cross a top line of INR 1000 Crores by 2026, Pridel is investing heavily in people, technology and infrastruc­ture for vertical and horizontal growth. Pridel plans to add 2 new locations this year in India and enter USA market for the global expansion.

 ?? ?? Right - MR. PRADYUMNA GUPTA, Chairman and Managing Director, Centre - MR. AARYAV GUPTA, Director - Global Business Developmen­t, Left - MR. SWAPNIL GUPTA, Director - Sales
Right - MR. PRADYUMNA GUPTA, Chairman and Managing Director, Centre - MR. AARYAV GUPTA, Director - Global Business Developmen­t, Left - MR. SWAPNIL GUPTA, Director - Sales
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