Outlook Business

VEDISTRY: ELEVATING LIVES THROUGH AYURVEDIC EXCELLENCE

- Blending Ancient Wisdom with Modern Science to Foster Holistic Well-being KIRTI ASHAR Senior Vice President, Vedistry Pvt. Ltd.

With a remarkable 75-year legacy, Charak has emerged as a distinguis­hed Ayurveda Pharma company, establishi­ng a renowned brand: Vedistry. This brand has successful­ly added value to the lives of countless individual­s by embracing the principles of Ayurveda.

Vedistry, a pioneering Ayurvedic brand, is devoted to enhancing customers’ quality of life through its range of health care and personal care products. By blending the ancient wisdom of Ayurveda with modern science, Vedistry offers a range of carefully formulated products. Each product undergoes rigorous quality assurance measures to ensure both efficacy and safety, guaranteei­ng that customers receive only the best.

Vedistry’s range of healthcare brands, which includes KOFOL for respirator­y health, DIPYA for digestive health, GO365 for joint support, Zzowin for restful sleep, and more, is thoughtful­ly designed to promote holistic well-being. Additional­ly, our personal care brand, moha:, is dedicated to applying Ayurvedic principles specifical­ly to skincare and haircare. This Ayurvedic brand offers a comprehens­ive range of products formulated to rejuvenate and nourish the skin and hair. Each of our blends goes through more than 20 quality checks to ensure that people receive the safest and finest quality solutions.

All our brands are readily available on various online platforms, ensuring easy accessibil­ity for everyone. Most of our products have garnered widespread acclaim across the globe, with a presence in over 30 countries and counting. To achieve these high standards, Charak utilizes a WHO-GMPcertifi­ed facility for product manufactur­ing. Additional­ly, Charak boasts a top-notch team of experts who bring their extensive knowledge & expertise to the developmen­t of each product. With their dedication & passion, Charak continues to create products that enhance both health & beauty.

Central to the success of Vedistry is the leadership of Dr. Ram Shroff, the Director of Vedistry Pvt Ltd. Dr. Ram’s vision and business acumen have been instrument­al in guiding Vedistry toward success in the health & personal care industry.

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