The Asian Age
Swatch unveils new collection
Mumbai: Actor Sonakshi Sinha has unveiled Swatch’s new Fall- Winter 2014 Collection in Mumbai as the Swiss watch maker tries to dazzle the country with its perfect watches.
Expressing her delight for unveiling the new collection, Sonakshi said, “It is great to be a part of such a great brand like Swatch and reveal their new collection. Along the way to brand- name stardom, Swatch has established an enviable reputation as an allround innovator in the watch industry. The collection is great for anyone who is experimental with their sense of style and fashion”.
The brand’s new collection highlights its spirit of innovation, expanding range of shapes, and inventive designers take advantage of everything technology offers.
This collection proves that there are Swatch watches for people of all ages and for every occasion. The Fall- Winter 2014 Collection are broadly classified under “A World In Colors”, “Classic”, “Let It Shine” and “High- Lands Mix”.
From the original cult plastic watches, Swatch has diversified its offerings considerably, and has continued to push the limits of technology, introducing an astonishing range of materials from plastic, stainless steel and aluminium to synthetic fabrics, rubber and silicone.