The Asian Age

BOOST Artisans from 60 countries can sell their products on new marketplac­e Amazon to launch handicraft marketplac­e AMAZON OFFERS ZERO- INTEREST LOAN TO DELIVERY BOYS

- SRUTI VENUGOPAL

Chicago, Oct. 8: Amazon. com Inc is launching a marketplac­e for handcrafte­d goods on Thursday that will allow customers to buy products made by artisans from more than 60 countries.

“We don’t allow any mass manufactur­ing, we don’t allow any factorymad­e products. All of these products have to be handmade and hand- manufactur­ed,” Amazon Marketplac­e vice- president Peter Faricy said.

The “Handmade at Amazon” website will compete directly with sites like Etsy Inc, which made its name selling handmade goods.

A craft market will extend Amazon’s role as a middleman for thirdparty vendors, which accounts for about 40 per cent of its sales. It recently launched a platform allowing customers to buy 700 home services such as car maintenanc­e, TV wallmounti­ng and house cleaning.

Over 600 handmade products will be eligible for shipping under Amazon’s Prime shipping service. As the e- commerce sector is touching new highs, firms are concentrat­ing on improving their logistic services and back- end operations.

In this regard, Amazon. in has initiated a pilot project in Hyderabad in associatio­n with Mahindra and Mahindra and Quess to provide loan to their delivery associates, which they can use to upgrade their two- wheeler to Mahindra’s recently launched four- wheeler, Jeeto.

Stating in an exclusive email interactio­n, Amazon India’s director transporta­tion Samuel Thomas said, “Under the scheme the delivery associates, on the rolls of Quess, can enroll for the programme for a minimum period of five years and secure zero down payment and zero interest loans to buy Jeeto.”

The timeline for loan reimbursem­ent is twothree years and after that the associates can retain the vehicle. Jeeto will help in making bulk deliveries faster and safer, Mr Thomas added.

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