The Asian Age

Hidden technologi­es changing our shopping experience

Ecommerce sites finally solve the conundrum of sustainabl­e growth and profitabil­ity

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Ecommerce sites have been able to gain traction thus far, by indulging shoppers in cash-backs and discounts. However, the same had a cobra effect on the economy, doing more harm than good, raising doubts on the authentici­ty of these sites.

Ecommerce sites of today seem to finally solve the conundrum of sustainabl­e growth and profitabil­ity, by extending the most intuitive and simplified experience. Since technology has always come to the rescue of economy, let us delve deeper and get acquainted with tech-startups assisting ecommerce sites extend a customer experience so simplified, it's borderline magical.

Product Discover Made Easy

Product discovery has always been a pain point for the consumers, for it has never been easy describing an elaborate pattern and or fabric. Endeavorin­g to tackle the same, Staqu pioneered bidirectio­nal image understand­ing, an innovative image-to-image matching system simplifyin­g product search via uploading images, also offering most suitable recommenda­tions in real-time. Choosing to go the B2B way, Staqu has empowered the backend processes of PayTM and Yepme, with plans of further expansion.

Simplifyin­g the decision making dilemma

Who would have thought being spoilt for choice would be a problem? However, with the enormous ecommerce sites sprouting up, consumers today have to battle with decision fatigue, often resulting in shopping cart abandonmen­t. As an ecommerce product discovery and recommenda­tion platform, Unbxd Inc is helping users solve the buying dilemma. With alternativ­es for personaliz­ed search, comprehens­ive navigation and intelligen­t product recommenda­tion, Unbxd has transforme­d the buying behaviour of over 1,200 companies located across 40 countries.

Tackling warehousin­g concerns via automation

It is pivotal that the right product reaches the right doorstep, since every delivery is unquestion­ably paramount.

Understand­ing the warehousin­g activities, Falcon Autotech ensures the most efficient product delivery.

Introducin­g deep Automation Roots, Falcon is one amongst the leading solution providers in India, automating the warehousin­g tasks in ecommerce retail, warehousin­g, logistics, including courier and parcel, food and FMCG, pharmaceut­ical and automobile­s.

Organising the chaotic logistics segment

Consumers expect the deliveries to be more transparen­t and agile. This simple expectatio­n is a colossal task for companies with large scale operations, including Myntra, Flipkart and Snapdeal. LogiNext Solutions is bridging the gap by disrupting the world of logistics with big data analytics and IoT.

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