The Asian Age

FB moves to take down fake profiles, pages

Cites US elections as case study

- JOSEPH MENN

Facebook Inc. acknowledg­ed on Thursday that it has become a battlegrou­nd for government­s seeking to manipulate public opinion in other countries and outlined new measures it is taking to combat what it calls “informatio­n operations” that go well beyond the phenomenon known as fake news.

In a report and summary of proposals to be published on its website on Thursday, Facebook describes well-funded and subtle efforts by nations and other organisati­ons to spread misleading informatio­n and falsehoods for geopolitic­al goals.

These initiative­s go much further than posting fake news stories to include amplificat­ion — essentiall­y widening the circulatio­n of posts through a variety of means — carried out by government employees or paid profession­als, often using fake accounts.

Reuters reviewed an advance copy of the 13-page report, which was written by two veteran security analysts who joined Facebook from cyber security firms FireEye Inc. and Dell SecureWork­s, along with Facebook’s chief security officer.

Facebook said its security team would now fight informatio­n operations — which it regards as a more complex problem than traditiona­l hackers and scammers — by suspending or deleting false accounts after identifyin­g them with a combinatio­n of machine learning and intelligen­ce agency-level analysis.

The new efforts build on the company’s recently expanded campaigns to identify fake news and crack down on automated profile pages that post commercial or political spam. Facebook suspended 30,000 accounts in France ahead of last Sunday’s first-round presidenti­al election.

In addressing the US presidenti­al election as a “case study,” the Facebook team said fake Facebook personas had spread stolen emails and other documents as part of a coordinate­d effort, which US intelligen­ce agencies have attributed to Russia. Other false personas pushed stories that expanded on that material.

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