The Asian Age

Barbers lead immunisati­on drive in UP

- AGE CORRESPOND­ENT

In Sitapur, Uttar Pradesh, it is barbers who have been chosen to spread awareness about the need for immunisati­on programmes. Barbers, being regular visitors to families be it the occasion of birth, marriage, or death, were picked by an NGO in Sitapur to spread the message.

About 120 barber shops in six blocks of Sitapur, including Reusa, Sanda, Pisawan, Machreta, Parsendi and Biswan, are

Around 120 barber shops in Sitapur display material on the need for immunisati­on, designed by agencies

now displaying the promotiona­l material designed by partner agencies about the need for immunisati­on.

“In rural India, barbers play a role after the birth of a child during the ‘mundan’ and then the ‘Janeu’ (thread) ceremony. They work as match-makers during weddings and also participat­e in post death rituals,” said Dr P.K. Singh, the district immunisati­on officer.

“They enjoy the confidence of families and enjoy access into households. We felt that we could use their services to spread awareness,” he added.

He said that stickers, posters and aprons were given to barbers, and their rate cards carried informatio­n on eight vaccines every child should be administer­ed till the age of two. Hepatitis B, BCG, Poliovirus pentavalen­t and measles vaccine are included in the programme.

He said “In villages, mostly every man goes to a barber shop. If they get informatio­n about the need for immunisati­on, they would encourage the women in the family to get the babies vaccinated,” he explained.

Catholic Relief Services programme coordinato­r Parul Ratna said that barbers were trained under the initiative in AugustSept­ember last year.

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