The Asian Age

ALLI’S FASHION LAUNCH IS A STARRY AFFAIR

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A host of celebritie­s and famous sporting figures arrived at London’s Radio Rooftop on Thursday for the launch of Dele Alli’s new clothing range, according to the Daily Mail. Alli confirmed his collaborat­ion with clothing brand boohooMAN earlier this week as the England star makes his first foray into the fashion world. And there was plenty of support for his new business venture as his girlfriend Ruby Mae, Tottenham team mates and even Anthony Joshua were beside him at the launch party. Rap artist Not3s provided the entertainm­ent, while Alli himself even stepped up to the decks to give his own spin. Lottie Moss, the half- sister of supermodel Kate, Love Island’s Tyla Carr and many other reality TV show stars attended the star- studded bash. Sportsmail exclusivel­y revealed last week that Alli had agreed to launch his own clothing range with the Britishbas­ed brand. “I was extremely excited when boohooMAN approached me to collaborat­e,” said Alli earlier this week on confirming his new deal. “Fashion has always been an interest of mine and it was great to be able to play a part in the design process. I’m really looking forward for everyone to see the collection.” The cost of the clothes range from £ 12 to £ 60, although a limited edition jacket will cost £ 100. The Tottenham midfielder is one of Europe’s most recognisab­le players thanks to his exploits for Spurs and England in the past three years.

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