Maruti Suzuki India introduces ‘MS Dhoni inspired’ special Alto edition
Hyderabad, Sept 24: Maruti Suzuki India on Saturday launched ‘MS Dhoni inspired’ special edition of the Alto small cars.
The special editions of Alto800 and AltoK10 cars are part of the car maker' s association with the upcoming movie MS Dhoni — The Untold Story' which is based on the life of limited over cricket skipper MS Dhoni. The special edition cars will be available for sale at Maruti Suzuki dealerships from the first week of October 2016.
Alto’s association with the movie is based on the cricketer’s massive popularity which harmonises with the credibility of the car in India, Maruti Suzuki India executive director (marketing and sales) RS Kalsi said.
Dhoni, the movie star cast and Kalsi together unveiled the special editions of Alto800 and AltoK10 here. “As iconic brands both are equally loved and recognised across languages and cultures across India. Alto is the only car brand to cumulatively sell 30 lakh units. PTI