The Ideal Home and Garden

Behind The Design

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Inspiratio­n behind the brand?

With splendour and luxury as the key words for the designs and inspiratio­ns drawn from Asian, colonial and renaissanc­e aesthetics, the designs blend the vintage and the contempora­ry to create pieces that are right at home in a modern luxe decor.

The collection­s reflect?

The collection reflects my fascinatio­n for bringing in ‘Indianess’ to contempora­ry furniture design.

The make in India range includes?

Sofas, lounge chairs, coffee tables, peg tables, consoles and dining sets. It comprises of a complete range.

Motivation behind the brand?

Kolkata has been famous for Fashion. I was keen to launch a furniture brand that represents au currant styles with finesse. Was truly motivated to do so by my wife Sweta.

Your normal work day is like?

Designing for projects, designing products, selection of materials, mood boards, interactin­g with different people. It all keeps me very happily occupied and I enjoy it.

What cheers you up at work?

Seeing a hand sketched design coming to life, and when my son drops by to give me a surprise.

The best part about your job?

Each day could start with a fresh design prospectiv­e - there’s something exciting to look out for everyday.

Name a collection that you love the most?

Our collection that’s inspired from spring flowers. Asian sensibilit­ies - eclectic bloom.

 ??  ?? Ajay Arya, Principal Designer, Ochre at Home
Ajay Arya, Principal Designer, Ochre at Home

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