The Sunday Guardian

The Challenge: Viral phenomena that made headlines on World Wide Web

- KEITH A. GOMES

The Internet is purposeful in nature, and human beings have been very inventive with its purpose. One of the main purposes the Internet serves is entertainm­ent. And global users today have found a way of interactin­g with each other by creating engaging forms of entertainm­ent. Some of the most viral forms of these engaging forms of entertainm­ent have been “the challenges” which routinely flood various social media portals like Facebook, YouTube, Twitter and Vines. These challenges came round as a result of boredom and ended up scooping up the world — from aimless teenagers to public-relation-stunt making celebritie­s — into their whole game. It’s also interestin­g how a lot of these challenges ended up being linked to causes and charities. Who says that some good can’t come out of completely banal stupidity? Here are a few of the challenges which pretty much got everyone either laughing or running around hunting for the right spot and friends to perform some bizarre things in front of a cellphone camera. This was one of the most viral challenges to have hit the Internet, and the most effective in forming a chain. The “Ice Bucket Challenge” was meant to create awareness and help raise funds for the research of a disease known as amyotrophi­c lateral sclerosis (ASL), better known as The challenge is to perform the “Running Man”, a simple dance like step, to an old 90s song called “My Boo” by the Ghost Town DJs. The challenge took the internet by storm with a large number of people who were able to master the step and even add their own variations and funk to the same step. The challenge was started by two basketball players from the University of Maryland, Jaylen Brantley and Jared Nickens. This was by far the most appealing of all challenges to have flooded the internet. It was just as the name suggests: a challenge to be for having been a nuisance; it was actually banned in most schools in America. The challenge was just about flipping a partially full bottle of water such that it landed back straight. The act ended up being truly engaging to teenagers in school, and was perhaps the most ridiculous sight to be a spectator to if you were the wiser of the lot.

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