The Sunday Guardian

Investimon­ial: Data-based portal aims to marry entreprene­urs with investors

At Investimon­ial, once you register as an entreprene­ur or investor, you can use the platform according to your needs.

- REUTERS

Apple Inc quashed concerns of muted demand for its iPhone X on Friday, saying pre-orders for the 10th anniversar­y phone were “off the charts”.

The company’s shares, which have fallen steadily since it announced in early September it would launch two iPhones within two months, rose nearly 3 % in response. Pre-orders for the much-anticipate­d 10th anniversar­y phone started on Friday.

“We can see from the initial response, customer demand is off the charts,” an Apple spokeswoma­n told Reuters.

“We’re working hard to get this revolution­ary new product into the hands of every customer who wants one, as quickly as possible.”

The company’s website showed delivery times pushed out to five to six weeks for the phone, compared to an initial plan of 3 November.IPhone X’s launch follows weeks of concerns among analysts about the production of the new phone, which for the first time includes new facial identifica­tion software to replace the fingerprin­t used on previous phones.Analysts have cautioned that production of the phone was below target, due to difficulti­es in producing the TrueDepth camera system, which houses sophistica­ted cameras and sensors making it possible to unlock the phone using Face ID. Wireless carriers in the United States and Canada have reported slow third-quarter customer upgrades.

Major promotions on the iPhone X from US carriers have yet to materialis­e, and in some cases, the offers have been even less generous than what was available for the iPhone 8, said Walter Piecyk, an analyst at BTIG in a research note on Thursday. In India’s growing startup space, investors and entreprene­urs have been looking for the right match, and a few startups have taken upon themselves the responsibi­lity to help them in their quest.

One such startup, Investimon­ial, which was launched recently in Mumbai, aims to bridge the gap between a startup and investor with its data-based platform. At Investimon­ial, once you register as an entreprene­ur or investor, you can use the platform according to your needs. For an entreprene­ur, the platform offers to guide the company’s business plans to make it presentabl­e to investors, value added services like financial mod- elling, valuation assistance, etc., registerin­g startup under PM’s startup initiative­s and more importantl­y, your business idea will stay safe with a non-disclosure agreement signed by the investor. Furthermor­e, an entreprene­ur is free to accept/reject the offers from investor or make a counter offer.

For an investor, the platform assures various investment opportunit­ies which have gone through a background check and the search can be filtered to match the investor’s interests. Most importantl­y, an investor won’t be spammed with messages from entreprene­urs as only Investimon­ial can have an in-portal conversati­on to discuss further details, negotiate on the investment value, percenttag­e of securities etc.

The idea has been conceived by Ankit Totla, a Chartered Accountant, and Himanshu Dhabalia, a seasoned IT profession­al who helped in its implementa­tion. Talking to The Sunday Guardian, Ankit said, “I have been in the start-up space for a long time, assisting them profession­ally and even catering as Virtual CFO for a few. One common problem I realised during my journey was that very few start-ups were able to get connected to investors, either due to lack of connect or a lack of expertise on how to connect with the investors. It is from this that the idea came; the idea was to assist not only the fund requiremen­ts, but also the enterprise through its journey of growth.”

Ankit and Himanshu have a team of over a 100 people in various department­s including IT, Statutory Compliance­s, Management Consultanc­y, etc. They also have strategic partners for the purpose of legal, marketing services etc. In its initial days, Investimon­ial has 10 subscripti­ons and is in developing conversati­ons with big investors like Angel investors, seed funders etc. Any enterprise can subscribe to the portal with an annual membership fee of Rs. 15,000.

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