CORE IN CONSERVATION

With sustainability at its core, Serena Hotels make sure that their clients get first-hand experience of being meaningful to the ecology. The brand has two properties in the OL Pejeta Conservancy— Sweetwaters Serena Camp and the OL Pejeta House. Guests at these two properties can learn the conservation efforts for the northern white rhino, which are protected in this conservancy. They can also visit the rhinos at the rhino sanctuary along with other activities such as game drives and a visit to the chimpanzee sanctuary. The effort has made many guests lifelong volunteers of conserving the rare wild. One such influencer is a six-year-old UK boy, who has even come up with a plan to save the world’s rarest rhinos from extinction. Partnering with Fauna & Flora International, he is raising funds through his project – ‘RhinosUp’ for Ol Pejeta Conservancy in Kenya, which is home to the last three northern white rhinos on the planet. Rosemari Mugambi, Regional Sales & Marketing Director, Serena Hotels, says, “Apart from making sure that we offer a very high standard of product, service and facility, we are very particular about making sure that our client actually gets the authentic African experience. At OL Pejeta Conservancy we have beautiful tented camp—Sweetwaters Serena Camp, as well as a private house—OL Pejeta House, which carry out a lot of conservation efforts. Owing to this, we are able to enable our visitors to learn about the message of conservation. Responsible tourism is very important to Serena Hotels and we make sure that we do whatever we can in terms of not just being different but also in terms of education.”

Responsible tourism is very important to Serena Hotels and we make sure that we do whatever we can, not just to be different but also to educate our guests ROSEMARI MUGAMBI Regional Sales & Marketing Director Serena Hotels