TravTalk - India

Empowering the travel agent

Through its Knowledge Conclaves, Travel Agents Associatio­n of India benefits smaller agents and helps them review their business model.

- Hazel Jain

In a bid to empower its members digitally, Travel Agents Associatio­n of India (TAAI) has launched its new TAAI-Connect AOP that it says is in a new avatar. Sharing this informatio­n was Sunil Kumar, President, TAAI, who said, “This tool has been the dream of the current Managing Committee. People who are already using TAAI-Connect have experience­d success, but many are still shy to get

into it. They are either not aware or too reluctant. We have moved TAAI-Connect to a new level with a re-designed platform, upgraded speed and more importantl­y, made it an even more practical alternativ­e to a B2C portal.” He added that IATA’s NDC division has evaluated the TAAI-Connect tool and accepted it as an entity worthy of being conferred a high Connect is now not just a platform but also an NDC tool. This will allow our members to work on NDC airlines,” Kumar said. After New Delhi, the TAAI delegation moved to Mumbai for the second leg of its TAAI Knowledge Conclave. Kumar said, “We had 175-plus participan­ts at the Mumbai conclave. By evening, it zoomed up to more than 200 attendees. Our strategy of push-learning is being admired by everyone. This conclave is of immense small, possibly those who are not as visible as others. It’s a huge discovery for them, encouragin­g them to review their business models and identify changes that they must make immediatel­y.” To this, Sameer Karnani, Chairman, Western Region, TAAI, added, “Delegates at this Mumbai conclave have come from all over Maharashtr­a, Gujarat, and Goa. We have given them accommodat­ion for one night. Up-skilling is important and we want our members to get out of the routine. Agents in tier cities are focused on routine business and these sessions are giving them informatio­n about new avenues such as destinatio­n weddings and inbound tourism, which are not being taken seriously right now.”

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 ??  ?? Sameer Karnani Chairman Western Region
Sameer Karnani Chairman Western Region
 ??  ?? Sunil Kumar President TAAI
Sunil Kumar President TAAI

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