Fo­cus on mid-mar­ket travel

Ara­bian Travel Mart 2016 sched­uled for April 25-28, fo­cuses on mid-mar­ket travel, and adds spe­cial fo­cus on other seg­ments like well­ness, tech­nol­ogy, ha­lal tourism, etc.

TravTalk - Middle East - - EXHIBITIONS - TT BUREAU

The up­com­ing edi­tion of Ara­bian Travel Mar­ket (ATM) 2016 will in­tro­duce a ded­i­cated Well­ness and Spa lounge ex­clu­sively for 25 ex­hibitors from the most recog­nised health and well­ness hos­pi­tal­ity des­ti­na­tions in the world. This move comes as a key to cap­i­talise the sec­ond fastest-grow­ing mar­ket for spas, ac­cord­ing to the Global Well­ness In­sti­tute (GWI).

GWI’s 2014 Global Spa and Well­ness Econ­omy Mon­i­tor re­port states that the UAE will top spa growth in the re­gion by 2017, more than dou­bling cur­rent busi­ness vol­ume with 17.9 per cent an­nual growth since 2012.

“This prompted us to de­sign a ded­i­cated space with sem­i­nar ses­sions fo­cused ex­clu­sively on in­dus­try top­ics. ATM Well­ness & Spa Lounge will be work­ing in as­so­ci­a­tion with Spafinder Well­ness 365™, the lead­ing consumer re­source for well­ness travel and the largest mar­ket­ing and in­cen­tives com­pany for the well­ness in­dus­try, to of­fer sup­pli­ers an exclusive and con­ve­nient plat­form to meet new con­tacts and con­duct busi­ness,” said Nadege NobletSegers, Ex­hi­bi­tion Man­ager, Ara­bian Travel Mar­ket.

The lounge will host two full days of pre-sched­uled ap­point­ments with high cal­i­bre Mid­dle East­ern buy­ers and in­ter­na­tional well­ness sup­pli­ers, and act as a hub for well­ness and spa pro­fes­sion­als. A well­ness sem­i­nar will also be held on April 27, un­der the theme Well­be­ing Hos­pi­tal­ity – Com­pet­i­tive Con­cepts for Hos­pi­tal­ity and Leisure As­sets.

ATM 2015 wit­nessed a year-on-year vis­i­tor at­ten­dance in­crease of 15 per cent, with ex­hibit­ing com­pa­nies in­creas­ing by 5 per cent.

ATM Well­ness & Spa Lounge will be work­ing in as­so­ci­a­tion with Spafinder Well­ness 365™ to of­fer sup­pli­ers an exclusive and con­ve­nient plat­form

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