TravTalk - Middle East

Hahn Air revs up on ME runway

Hahn Air is focusing on the Middle East region in 2017 in order to attract more partners and enable them to maximise their revenues, says its VP Sales and Agency Distributi­on, Kimberley Long.

- SHEHARA RIZLY

Q How does Hahn Air connect with travel trade? Hahn Air facilitate­s global business between travel agencies and airlines to do business with each other, the airline’s flights have to be available in a Global Distributi­on System (GDS). In addition, both the travel agent and the airline need to be a member of the local Billing and Settlement Plan (BSP). As it is generally not financiall­y sustainabl­e for an airline to be a member of all BSPs and GDSs in the world, not all travel agents are able to sell tickets of all airlines. For example, a travel agent in Dubai may not be able to issue a ticket of an African carrier in the GDS. For both parties this means a missed business opportunit­y. We provide the missing link as we are connected to all major GDSs and are members of almost every BSP. Moreover, as we are an IATA airline, we can form interline agreements with other airlines and can sell their flights on the HR-169 ticket stock.

Our large network of partners and travel agents can sell countless combinatio­ns of carriers on the HR169 ticket. For groups of 10 travellers or more, the HR-Groups team will help travel agents to save time and effort. We are also the only ticketing provider to offer the compliment­ary insolvency insurance Securtix®, with each ticket. Our compliment­ary ticket insurance guarantees passengers a refund in the event that a service issued on an HR-169 document with any of Hahn Air’s partners is cancelled due to insolvency. We are proud that Securtix® has proven to be such a valuable service to our travel agency partners. Since 2010, travel agencies have issued over 27 million insolvency safe HR-169 tickets with Hahn Air.

Our team of 22 dedicated Global Account Directors regularly contact and visit travel agents in their respective markets. Each director actively creates awareness of Hahn Air and our ticketing services through presentati­ons, trainings and networking events across the countries in their portfolio. Our global and multilingu­al team provides daily support round the clock at the service desk. Agents can contact the Global Service Desk at service@hahnair.com. Our website www.hahnair.com also provides lots of useful tools and informatio­n INCLUDING 1UICK #HECK THE '$3 Ticketing Assistant and an entertaini­ng series of informatio­nal videos.

Q What benefits do you offer the agents in the ME region?

For the Middle East region we will continue to support the markets with regular newsletter­s on recent Hahn Air developmen­ts as well as targeted newsletter­s on the latest routes and promotions from our growing partner network. We will remain committed to providing inhouse agency trainings, webinars and sales visits and not to forget our 24/7 service desk support system.

Q What have you planned for 2017 for the ME region?

We will support our agents to see strong revenue developmen­ts in 2017. We are planning to add more airline partners and work closely with Middle Eastern travel agencies to maximise their potential. The Middle Eastern market holds great potential and Middle Eastern travel agencies have increased their business with Hahn Air to date by over 8 per cent in 2016 compared to 2015.

Middle Eastern travel agencies have increased their business with Hahn Air to date by over 8 per cent in 2016 compared to 2015

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 ??  ?? Kimberley Long VP Sales and Agency Distributi­on Hahn Air
Kimberley Long VP Sales and Agency Distributi­on Hahn Air

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