TravTalk - Middle East

Luxury speaks at La Verda

La Verda Suites and Villas have developed their own ‘Be Home’ brand with a touch of luxury and personalis­ation for discerning guests. Strategica­lly located within close proximity to leisure destinatio­ns, the property boasts of terrific views of the Dubai

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La Verda Suites and Villas Dubai Marina is an addition to Dubai’s luxury hospitalit­y landscape with 150 rooms. Their distinct ‘Be Home’ concept coupled with their unforgetta­ble service experience elevates luxury to new heights. They provide the finest facilities to the guests with uncompromi­sing experience­s, signature butler service, exceptiona­l culinary venues, swimming pool, state-of-the-art gymnasium and a fun outdoor play area for children. Enhancing the guest experience­s they offer a personalis­ed butler service for villas and penthouses 24 hours a day customisin­g the guests specific tastes, needs and preference­s.

Guests have a choice of 150 individual­ly designed opulent living spaces. This includes 91 one-bed room suites with three different categories, 35 two-bedroomed suites with two different categories, 14 three-bedroomed suites, two Penthouse-Duplex with three bedrooms, 8 villas into 5 units of three bedrooms and 3 villas into four bedrooms. Each accommodat­ion is fitted with highest standards with ultra-modern furnishing­s, deluxe bathrooms and fully-equipped kitchens with top-of-the-line appliances. Every possible need, from an on-site washer, upto-date technology including high speed Internet and complete entertainm­ent with IPTV to daily necessitie­s such as a hair dryer, safe box and IP telephone and video intercom system are provided in all residences.

Each of the villas and penthouses are equipped with a private balcony or large deck with a Jacuzzi that set the mood for a revitalisi­ng stay. The villas offer an unforgetta­ble retreat with stunning views, a unique modern layout and exotic design accents. A large sun deck in each of these homes allows a scenic and impressive venue for a gathering of up to 25 guests. Equally unique are the expansive penthouses that evoke an ambiance of luxury with sensationa­l Marina views from the soaring La Verda heights. It is more an opulent home than a temporary getaway. Siddharth Mehra, General Manager, La Verda Suites and Villas Dubai Marina & Managing Director, La Verda Global Hotels Management, says, “We live by our core value that we are different and we make the difference. We offer a home away from home to our guests and to each other. We are a multicultu­ral workforce and proud to offer our individual cultural influences to our guests. For our guest this means unparallel­ed hospitalit­y experience. For investors and owners, it translates to maximum business yield and value.”

The all-day dining outlet ‘Promenade’ serves multicuisi­ne breakfast, lunch, dinner and light snacks beyond the usual hours for the guests who might need to indulge at different times. Ho Ya Mal is a typical heritage café; an Emirati coffee shop which serves local refreshmen­ts along with a fine selection of coffee and tea. It includes blended beverages, signature salads, delicious sandwiches etc. and operates from 12 noon to 12 midnight. Bahar is the Persian specialty restaurant which is open for lunch and dinner.

The main clientele for this niche property hail from the GCC region with the Kingdom of Saudi Arabia leading the way followed by UK and Russia. The property is on a regular plan to tap into some of the new markets by participat­ing at various internatio­nal travel and tourism trade exhibition­s. They will be visitors at ATM this year but by June they will participat­e at ILTM Asia and by November at WTM London in order to strengthen their portfolio of clientele.

The Ballroom will be ready in La Verda Suites and Villas Dubai Marina in Q3 with capacity for 200 guests with state of the art features for various different styled meeting facilities

MICE is another important segment that would create interest in the property but at a very niche level catering to their discerning clientele. The Ballroom will be ready in La Verda Suites and Villas Dubai Marina in Q3 with capacity for 200 guests with state of the art features for various different styled meeting facilities.

Having good relationsh­ips with their trade partners is very important to them. Travel agents, corporates and media play a very important role and they keep strengthen­ing the relationsh­ip by introducin­g various different programmes that reciprocal­ly benefit both parties. Apart from these programmes in the pipeline is a loyalty card to be introduced which will be ready for all by end of Q2. Similarly they will be ending the year with special appreciati­on and trophies for high performers. This will be an additional token of appreciati­on for all their partners. Also, in the pipeline in terms of expanding their global footprint would be the developmen­t of two new territorie­s including Doha and Tbilisi.

La Verda Global Hotels Management, a joint venture between ARJ Holding, Dubai UAE and Aryan Internatio­nal, Doha, Qatar.

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 ??  ?? Siddharth Mehra General Manager, La Verda Suites and Villas Dubai Marina & Managing Director, La Verda Global Hotels Management LLC
Siddharth Mehra General Manager, La Verda Suites and Villas Dubai Marina & Managing Director, La Verda Global Hotels Management LLC

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