TravTalk - Middle East

Networking on common ground

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That time of the year has finally arrived when global tourism trade representa­tives will meet in London for the World Travel Market. Among the many trends that emerged this year in travel is the applicatio­n of technology in travel and tourism. Technology giants like Amadeus, Sabre and Travelport are working towards ensuring seamless travel by introducin­g new methodolog­ies, research and studies. They have been active during this year by educating the travel partners of their goals and plans towards a better technology-enabled society to make travel an ease for all.

According to figures from UNWTO, there is a five per cent increase in tourists from the UK to Dubai and a three per cent rise to Abu Dhabi. They expect this number to rise over the next year as the UAE keeps adding attraction­s, retail promotions and various other interestin­g activities to lure tourists. Another key factor to attract visitors is the increase of hotel rooms, especially in Dubai, hitting over 100,000 and continued increase over the next few years leading up to 2020. These numbers cater to a wide variety of guests ranging from three to five-star luxury properties, not forgetting Airbnb and the likes that add to the count. As Dubai gets closer to Vision 2020, there are many developmen­ts in terms of infrastruc­ture and new properties to be completed in due course. Middle East has always been a resilient market, hopeful for the upcoming season. Opening of luxury brands in Dubai will further add to the portfolio of hotels.

Key exhibitors from the region at WTM this year include: Dubai Corporatio­n for Tourism and Commerce Marketing, Abu Dhabi Tourism & Culture Authority, Sharjah Commerce & Tourism Developmen­t Authority, Saudi Commission for Tourism and National Heritage, Ajman Tourism Developmen­t Department, Ras Al Khaimah Tourism Developmen­t Authority, Oman Ministry of Tourism and Jordan Tourism Board. Recently concluded GITEX Technology Week launched many new technologi­cal programmes and know-how to ease the pressure on visitors to the emirates. Introducti­on of the flying taxi was a major crowd puller to the event.

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